Compare AudienceReport vs Quaero CDP

More Information More Information

Crozscore:

57%
what is this?
21%
interest falling

Crozscore:

72%
what is this?
30%
interest rising
AudienceReport screenshot view 5 more Quaero CDP screenshot view 5 more

Software Description:

AudienceReport is a powerful tool from AudienceProject. It enables agencies and publishers to plan and optimize campaigns in real time so they can reach the intended audience and reduce media spend. Based on 1+ mio online panelists – carefully weighed to match the online population – you can get a socio-demographic profile for even small campaigns.

Software Description:

Ideal platform for marketers, analysts and data scientists. Helps overcome the fragmentation of data, analytics and reporting systems. All customer data points blends into a single, coherent human centric data model regardless of type, volume, velocity or source. Databases, automation systems and applications connect and disconnect according to marketer need- driving agility and preventing vendor lock-in.

Acts as the central nervous system for your martech stack- coordinating action across all of your execution channels. Outcomes of marketing executions feed back into the platform as inputs- closing the loop and optimizing future actions.

In-line analytics get your models into production and driving results with just a few clicks. Automated machine learning puts the power of data science in the hands of marketers.

On-premise, cloud or managed services deployment model. Full scale implementation ranging from weeks to a few months. Professional services - as much or as little as you need.

Features:

  • Data Visualization
  • Dashboard
  • Analytics
  • Multi-User
  • Marketing Automation
  • Brand Management
  • Conversion Tracking
  • API

Features:

  • Scheduling
  • Dashboard
  • Forecasting
  • A/B Testing
  • Data Visualization
  • API
  • Social-Media Integration
  • External Integrations
  • Link Tracking
  • Marketing Automation
  • Multi-User
  • Lead Scoring
  • Notifications
  • Data Import
  • Conversion Tracking
  • Data Export
  • Audience Targeting

Summary:

  • Campaign Measurement done right. Track your digital campaigns across all platforms and devices.

  • Learn which channels are best at reaching your target group and see how reach builds up.

  • Integration with TV metrics and the major digital distribution channels.

Summary:

  • Get the most value out of your own data

  • The more complex and dirty your data, the more valuable our platform is

  • Data Management (including extraction, cleansing and synchronization), analytics, segmentation and reporting all in one integrated system

  • Brings together the best of traditional direct marketing and digital marketing

  • Helps data scientists and analysts become more productive, by reducing the need for data janitoring

  • Gain complete control and visibility into your own data

  • Pick the level of service you need - self-service to outsourcing

  • Advanced analytics, predictive modeling and machine learning when and where you need it

  • Up and running in weeks - even for complex systems with dozens of inputs

FAQs:

    No FAQs associated with this application.

FAQs:

    What are some applications this service is commonly used in tandem with?
  • Campaign Management software
    email service providers
    SAS
    R
    Python
    Scala
    Spark

  • What platforms does this service support?
  • Hadoop Amazon Web Services SQL Server

  • Who are the main user groups of this service?
  • Direct marketers
    Digital marketers
    Data Scientists
    Business Analysts

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes

  • Does this service offer guides, tutorials and or customer support?
  • Yes

  • Does this service integrate with any other apps?
  • yes, too many to mention

  • Does this service offer an API?
  • Yes

  • What is this service generally used for?
  • Analyzing customer behavior
    Segmenting and targeting customers
    Increasing customer engagement and value
    Managing complex customer data from multiple systems

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other:

Who uses AudienceReport
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Quaero CDP
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
Back to top