Compare AppBi vs AppNexus vs Rocket Fuel

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Crozscore:

68%
what is this?
22%
interest falling

Crozscore:

86%
what is this?
56%
interest falling

Crozscore:

83%
what is this?
46%
interest rising
AppBi screenshot view 3 more AppNexus screenshot view 5 more Rocket Fuel screenshot view 1 more

Software Description:

AppBi, the world’s leading Apple Search Ads intelligent bidding platform, is committed to analyzing and applying App Store data with millions of apps, keywords and Search Ads data. AppBi independently researches and develops an intelligent bidding algorithm to provide developers with simple and powerful Apple Search Ads intelligent advertising system and data analysis tools.

AppBi Data has helped hundreds of developers around the world to reduce the average cost of Search Ads by 17%, winning hundreds of thousands of high-quality users.

Software Description:

The AppNexus enterprise technology platform utilizes data science and machine learning to acquire audience acquisition, engagement, and generate a revenue stream. It provides data management, optimization, and support for directly negotiated advertising.

Advertisers can make the most of this technology to automatically make purchases according to the number of views, while publishers can maximize monetization to its fullest potential. Benefits of this platform are: Controlled Bidding Process, Increased Buying Intelligence, Efficient Media Buying, and Custom Integrations.

Software Description:

Rocket Fuel has officially merged with Sizmek to create the world’s largest independent buy-side platform built for agencies and brands. This is ad management and media buying platform takes advantage of the technology to support digital advertising campaigns. It provides clients with everything they need to conduct effective campaigns.

The platform brings a broad approach to the advertising process so advertisers can reach their audience via multiple channels and media. They to build, conduct, and analyze the whole business strategy with its comprehensive ad management platform.

Main benefits that Sizmek's clients get from this solution is the panoramic view of their campaigns, control of the costs, and AI-enabled data streams for bigger insights and better results. They get a much deeper knowledge of customers' needs and a detailed picture of each consumer’s unique interests.

Features:

  • SEO
  • Data Visualization
  • Conversion Tracking
  • Marketing Automation
  • Brand Management

Features:

  • BitCoin
  • Marketing Automation
  • Budgeting
  • Notifications
  • Password & Access Management
  • Audience Targeting
  • Dashboard
  • External Integrations
  • API

Features:

  • Social-Media Integration
  • Marketing Automation
  • Data Import
  • Data Export
  • A/B Testing
  • Data Visualization
  • Forecasting
  • External Integrations
  • API
  • Notifications
  • Dashboard
  • Conversion Tracking
  • Audience Targeting

Summary:

    No key features associated with this application.

Summary:

  • Programmable Bidding

  • Bid Stream

  • Real-Time Signals & Analytics

  • Impression Logs

  • Segment Activation Services

  • Viewable Performance Tools

  • Data Marketplace

  • PreBid Enterprise Solution

  • Viewable Deals

  • Video

Summary:

  • Collaboration

  • Video automation

  • Intuitive wizards

  • Visual workflows

  • HTML5 ad builder

  • Insights

  • Dynamic creative

  • Data capturing

Pro Plan

$199.00
unlimited server(s) / year
Included in plan:
  • Keyword Ads Search,Keyword Ads Update,Keyword Ads Analysis of Competitors
  • Search Ads Advertising

FAQs:

    What are some applications this service is commonly used in tandem with?
  • no

  • Does this service integrate with any other apps?
  • no

  • Does this service offer guides, tutorials and or customer support?
  • yes

  • Does this service offer an API?
  • no

  • Who are the main user groups of this service?
  • Developer, marketer

  • What platforms does this service support?
  • iOS

  • What is this service generally used for?
  • Increase app downloads

  • Does this service offer multi-user capability (e.g. teams)?
  • yes

FAQs:

    Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • This service is generally used as a programmable DSP in the media buying industry.

  • What platforms does this service support?
  • AppNexus is a web-based software.

  • Does this service offer an API?
  • Yes, it offers API.

  • Who are the main user groups of this service?
  • Users of AppNexus are media buyers and publishers.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Knowledge Base, Phone Support, Email Support.

  • Does this service integrate with any other apps?
  • It integrates with advertising sources including Google's DoubleClick, Microsoft's AdECN, and aggregators.

FAQs:

    Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Who are the main user groups of this service?
  • Main users of this service are brand marketers, agencies, publishers, and trading desks.

  • What platforms does this service support?
  • This is a web-based platform.

  • Does this service integrate with any other apps?
  • Integrations: Tray.io, Snapchat, Invoca, LiveRamp, Beckon.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Knowledge Base, Online Support, Phone Support.

  • What is this service generally used for?
  • This service is generally used as an ad management platform.

  • Does this service offer an API?
  • Yes, it offers API.

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
422

Publisher:

Founded:
-
Based in:
New York
Employees:
1001-5000
Likes:
Followers:
30.7k

Publisher:

Founded:
-
Based in:
King of Prussia
Employees:
201-500
Likes:
Followers:

Other:

Who uses AppBi
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses AppNexus
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Rocket Fuel
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
Spanish, French, German, English, Japanese, Dutch, Portuguese, Chinese, Swedish
Regional Restrictions:
No restrictions.
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