Compare App Annie vs AppsFlyer vs IP2Location

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Crozscore:

89%
what is this?
53%
interest rising

Crozscore:

87%
what is this?
82%
50%
interest rising

Crozscore:

91%
what is this?
91%
51%
interest rising
App Annie screenshot view 3 more AppsFlyer screenshot view 1 more IP2Location screenshot

Software Description:

App Annie provides its users full insight into app analytics, competitor benchmarking, and app trends. It performs as a high-performing app intelligence solution. App Annie comes in two pricing plans: Free and Premium.

The free version offers basic features like charts, rankings, ratings, reviews, and app details, while the premium pricing plan adds App Store optimizations options, download and revenue estimates, usage estimates, advertising estimates, audience estimates, and more. All statistics are available for Apple, Google Play, Amazon and Windows Phone stores.

Main tools of this suite are the Index Tool, which shows apps ranks based on downloads and revenue, and Advertising Tool, which tracks ad revenue and monetization metrics. With App Annie Intelligence, users can assuredly operate the entire app lifecycle, discover growth opportunities, and improve their competitive knowledge.

Software Description:

AppsFlyer is a mobile apps analytics & marketing software that enables developers, businesses, and marketing agencies to track and optimize their acquisition funnel. The platform integrates with numerous apps, so advertisers can perform comprehensive promotional campaigns.

This solution is developed for data-driven marketing professionals to make responsible decisions in order to maximize their ROI and grow their mobile business. It provides deep analytics, performance metrics, and flexible reporting.

AppsFlyer associates each install to a proper campaign or media source. One of the most prominent features is retargeting attribution; pointing out which campaign is best in re-engaging with users. The platform quantifies the value of this re-engagement with in-app events to gauge and enhance retargeting ROI. Moreover, with effective external integrations, it is possible to attribute broadcast TV campaigns.

Software Description:

IP2Location is a IP intelligence solution to help you to identify visitor's geographical location such as country, region, city, latitude & longitude of city, ZIP code, time zone, connection speed, ISP, domain name, IDD country code, area code, weather station code and name, mobile carrier, elevation and usage type information. You can use IP2Location for content personalization, ad targeting, traffic analysis, digital rights management, and more. The solution is available as a database, programming API and hosted solution.

Features:

  • A/B Testing
  • External Integrations
  • Notifications
  • Data Visualization
  • Conversion Tracking
  • Data Import
  • Forecasting
  • Data Export
  • API
  • Keyword Tracking
  • Dashboard
  • Analytics

Features:

  • A/B Testing
  • Notifications
  • Keyword Tracking
  • Referral Tracking
  • Link Tracking
  • Data Export
  • Data Visualization
  • Conversion Tracking
  • API
  • Analytics
  • Dashboard
  • External Integrations

Features:

  • Audience Targeting
  • SEO
  • External Integrations
  • Multi-Site
  • Analytics
  • Data Import
  • API

Summary:

  • App Store Chart Statistics

  • Compare Ranks in Countries & Categories

  • Advertising Analytics

  • App Performance Intelligence

  • Download and Revenue Estimates

  • App Ranking and Top Apps

  • Event Tracking: Track Price Changes, App Updates & more

  • Competitor Benchmarking

  • Industry Trend Predictions

  • Daily Estimates of Downloads and Revenue

Summary:

  • User Acquisition Attribution

  • Retargeting Attribution

  • TV Attribution

  • Configurable Attribution Windows

  • Marketing Analytics

  • Dedicated Mobile App

  • Integrated Ad Networks

  • Retargeting Integrations

  • Product Analytics Integrations

  • Transparency at Scale

Summary:

    No key features associated with this application.

Basic Pay-Per-Use Package

$0.05
1 user(s) / month
Included in plan:
  • 1-100,000 Non Organic Install ranges/ month
  • Installs Tracking
  • Multi-Touch Attribution
  • In-App Events Tracking
  • LTV Reports
  • ROI and Cost Analytics (inc. Facebook & Google)
  • Retention Report
  • Cohort Report
  • Aggregated Performance Reports
  • Scheduled Reports
  • Deep Linking
  • Deferred Deeplinking
  • OneLink™
  • Basic Fraud Prevention

DB1

$49.00
1 user(s) / year
Included in plan:
  • Translate IP address to country

FAQs:

    Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service offer an API?
  • Yes, it offers API.

  • What platforms does this service support?
  • iOS, Android, Windows Phone.

  • What are some applications this service is commonly used in tandem with?
  • It is commonly used in tandem with ad platforms.

  • What is this service generally used for?
  • This service is generally used for app analytics and app intelligence.

  • Who are the main user groups of this service?
  • Main users of App Annie are medium-sized and large enterprises.

  • Does this service offer guides, tutorials and or customer support?
  • Support: FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials.

  • Does this service integrate with any other apps?
  • It integrates with research, ad, and business intelligence apps.

FAQs:

    Who are the main user groups of this service?
  • Main users of AppsFlyer are data-driven marketers in SMEs and big brands.

  • Does this service offer guides, tutorials and or customer support?
  • Support: FAQs, Help Center, Email Support.

  • Does this service offer an API?
  • Yes, it offers an API.

  • Does this service integrate with any other apps?
  • Integrations: Cooladata, Fiksu, Outbrain, Nanigans, Growmobile, Kiip, Tapjoy, GameAnalytics, Inmobi, Jampp, Facebook, DAU-UP, Leanplum, Vserv, Opera, Startapp, Localytics, AppLovin, Pandora, Cheetahmobile, URX, HeyZap, Mobvista, Aarki, Avazu, Taptica, NativeX, Appnexus, AirPush, Mobilecore, PlayHaven, and more.

  • What platforms does this service support?
  • This is a web-based software.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • This service is used for mobile marketing analytics.

FAQs:

    Who are the main user groups of this service?
    • Web Developers
    • Software Programmers
    • Big Data Analysts
    • Data Scientists
    • Business Owners
  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, we provide Site License for corporate usage.

  • What is this service generally used for?
    • Display native language and currency
    • Redirect web pages based on visitor’s location
    • Digital rights management (DRM)
    • Detect and prevent password sharing or abuse of service
    • Detect and reduce credit card fraud
    • Web traffics analysis
    • Auto-selection of country on forms
    • Compliance with export control and sanctions
    • Geo targeting for increased sales and click-through
    • Spam filtering by location
  • What platforms does this service support?
  • Service available in database or web service. Therefore, IP2Location can be used by desktops, servers, mobile, IoT and others.

  • Does this service offer an API?
  • Yes, we provide API services.

  • Does this service offer guides, tutorials and or customer support?
  • Yes, we provide comprehensive sample codes, tutorials and FAQs in the product pages.

Publisher:

Founded:
-
Based in:
San Francisco
Employees:
201-500
Likes:
Followers:

Publisher:

Founded:
-
Based in:
San Francisco
Employees:
201-500
Likes:
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
11-50
Likes:
9.65k
Followers:
603

Other:

Who uses App Annie
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
Mobile Platforms:
  • iOS
  • Android
Languages:
Russian, Chinese, German, Japanese, French, English, Korean
Regional Restrictions:
No restrictions.

Other:

Who uses AppsFlyer
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
Spanish, Russian, Chinese, Portuguese, Japanese, French, English, Korean
Regional Restrictions:
No restrictions.

Other:

Who uses IP2Location
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Mobile Platforms:
  • iOS
  • Android
  • WinPhone
  • Blackberry
Languages:
English
Regional Restrictions:
No restrictions.
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