Compare Analytics Toolkit vs Optimizely vs Riddle

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About Analytics Toolkit

Analytics-Toolkit is the swiss-army knife of the Google Analytics professional, whether a freelancer or working at an online marketing/CRO agency. It speeds up and automates many daily Google Analytics tasks and helps you greatly improve your productivity. Setups and daily audit & debugging activities have never been easier.

About Optimizely

Optimizely is the world's leading digital experimentation platform that empowers you to optimize your digital experiences across every device and every customer touchpoint with the industry's leading experimentation platform.

Optimizely Web enable everyone in your organization to improve every experience, whether your marketing team is seeking to understand the best way to apply advertising dollars or your product team is learning how to build the most engaging product onboarding experience with an elegant, easy-to-use visual editor and state of the art statistics.

Optimizely Full Stack empowers your developers to experiment everywhere. By running experiments in any application, you can iterate on search algorithms, launch new features confidently, and learn the best way to build product experiences for your customers, whether on desktop, mobile, OTT, or any internet connected device.

About Riddle

Interactive content is huge these days - and Riddle makes it easy for anyone from freelancers to major companies to quickly build their own quizzes, lists, or polls. Riddle is ideal for driving engagement and viral traffic back to your site, Riddle has already gone global - used by the BBC, InStyle, and hundreds of other publishers and brands.

Make a Quiz and Gather Emails
Add a lead generation form to your quiz, list, or poll. Completion can be optional or required before users can view their results. The NBA's Chicago Bulls use quizzes for contests - with a 27% email opt-in rate

Send Sign Ups to Your Email Marketing Tool
Easily connect your quiz with any email automation software like AWeber, MailChimp, or ConvertKit. Send auto follow-up messages - based on how each user answered!

Engage Your Readers - Get Them Sharing
According to Adweek, quizzes are by far the most shared content on social media. Make quizzes that feature Facebook, Twitter, and other sharing options to drive all traffic back to your site.

Features

  • A/B Testing
  • Analytics
  • API
  • Big Data
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Keyword Tracking
  • Link Tracking
  • Multi-User
  • Notifications
  • Referral Tracking
  • SEO

Features

  • A/B Testing
  • Analytics
  • API
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Multi-Site
  • Multi-User
  • Notifications
  • Referral Tracking
  • SEO
  • Bug Tracking

Features

  • A/B Testing
  • API
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Marketing Automation
  • Multi-User
  • Notifications
  • Scheduling
  • Social-Media Integration

Summary

  • The most advanced Google Analytics audit tool out there

  • Unique E-commerce data validator

  • Google Analytics Anti-Referrer Spam tool

Summary

  • Create optimization experiments in minutes: No coding or engineering required.

  • Track what matters: Monitor clicks, conversions, sign ups, or anything else that matters to your business.

  • Integrate with existing tools: Optimizely integrates with a variety of popular analytics tools such as KISSmetrics, Google Analytics and SiteCatalyst.

  • Advanced customization: Take testing to the next level with a full HTML, CSS, Javascript and jQuery editor.

Summary

  • No I.T. or coding required: Get up and creating in just seconds

  • Attract more traffic: The more people share, the more new users all come back to visit YOUR site

  • Boost engagement: Through beautiful and highly viral quizzes, lists, polls, personality tests, and more

  • Get more leads: Add integrated forms - automatically send follow up emails based on user results from AWeber, MailChimp, or any other marketing software.

Pricing

  • Starting from: $15.00/month
  • Credit card required: No
  • Starter: $15.00/month (billed monthly)
    Medium: $35/month (billed monthly)
    Agency: $70/month (billed monthly)

Pricing

  • Starting from: $25.00/month
  • Credit card required: N/A
  • Basic: unlimited creation, unlimited leads, includes Riddle brand
    Pro: (white label solution) unlimited creation, unlimited leads, using your own logos, CSV delivery of leads
    Enterprise: (white label solution) unlimited creation, unlimited leads, using your own logos, custom CSS and font support, multi-user teams

    Full pricing details at: http://blog.riddle.com/segmenting-users-based-on-quiz-data/.

FAQs

    Who are the main user groups of this service?
  • Google Analytics professionals, CRO professionals, Online Advertising professionals who use Google Analytics

  • What is this service generally used for?
  • Google Analytics setups, audits, debugging, analysis of data.

  • What are some applications this service is commonly used in tandem with?
  • Google Analytics

  • Does this service integrate with any other apps?
  • Google Analytics

  • Does this service offer an API?
  • Not at the moment.

  • Does this service offer multi-user capability (e.g. teams)?
  • Not at the moment.

  • Does this service offer guides, tutorials and or customer support?
  • Yes. Online guides, email & phone support.

FAQs

    What are some applications this service is commonly used in tandem with?
  • Optimizely is an open platform that integrates with many industry leading technologies such as Google Analytics, Adobe Analytics, Segment, Moat and Demandbase.

  • Does this service integrate with any other apps?
  • Optimizely integrates with dozens of third-party technology vendors such as Amplitude, Bizible, Clearbit, Clicktale, CrazyEgg, Full Story, Heap, Wordpress, and many more.

  • Does this service offer multi-user capability (e.g. teams)?
  • Optimizely is built with enterprise-scale collaboration in mind, and offers many features to help users and teams collaborate, and also offer security features such as single sign-on.

  • Who are the main user groups of this service?
  • Optimizely enables every team in your organization to run digital experiments, from marketing to engineers and product development teams.

  • Does this service offer guides, tutorials and or customer support?
  • Yes, Optimizely offers a full set of support documentation as well as an online Academy where you can become certified in Optimizely and digital experimentation.

  • What platforms does this service support?
  • Optimizely is an enterprise SaaS platform that runs on any modern web browser.

  • Does this service offer an API?
  • Yes, Optimizely offers an API which developers can use to access Optimizely functionality outside the app.

FAQs

    Who are the main user groups of this service?
  • We've seen everyone from newspaper publishers, teachers, brands, bands and bloggers use Riddle's interactive tools. Quizzes, polls, and other engagement tools are incredibly popular right now - across pretty much every vertical and use case.

  • What is this service generally used for?
  • Interactive content is ready made for boosting engagement - people love to contribute their opinions, and then share their results with their friends (and friends of friends). We've integrated lead generation closely with our tools - asking potential customers to sign up for more information as they interact with compelling content has proven to be highly effective for authors, newspapers, restaurants, bloggers, and more.

  • What platforms does this service support?
  • Mobile-optimised, Riddle works seamlessly across all desktop and mobile browsers.

  • What are some applications this service is commonly used in tandem with?
  • Our lead generation platform sync with all major marketing platforms - so interested leads can instantly be added to sales lead funnels or newsletter lists for subsequent follow ups.

  • Does this service offer multi-user capability (e.g. teams)?
  • Absolutely - teams, different permissions and access rights, and more.

  • Does this service offer guides, tutorials and or customer support?
  • Yes - very intuitive to get started, and our customer service is proud of responding most often in less than 5 minutes to any questions.

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Vendor Information

Founded:
2009
Based in:
San Francisco
Employees:
201-500
Likes:
Followers:

Vendor Information

Founded:
-
Based in:
-
Employees:
11-50
Likes:
Followers:

Other

Who uses Analytics Toolkit
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
Must be VAT-registered entity if you reside in the EU. No restrictions if you reside outside of the EU.

Other

Who uses Optimizely
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Languages:
English, German
Regional Restrictions:
No restrictions.

Other

Who uses Riddle
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
Danish, German, English, Finnish, French, Italian, Japanese, Korean, Latvian, Polish, Portuguese, Russian, Spanish, Swedish, Turkish, Chinese
Regional Restrictions:
No restrictions.
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