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About Analytics Toolkit

Analytics-Toolkit.com is the swiss-army knife of the Google Analytics professional, whether a freelancer or working at an online marketing/CRO agency. It speeds up and automates many daily Google Analytics tasks and helps you greatly improve your productivity. Setups and daily audit & debugging activities have never been easier.

About Optimizely

Optimizely is the world's leading digital experimentation platform that empowers you to optimize your digital experiences across every device and every customer touchpoint with the industry's leading experimentation platform.

Optimizely Web enable everyone in your organization to improve every experience, whether your marketing team is seeking to understand the best way to apply advertising dollars or your product team is learning how to build the most engaging product onboarding experience with an elegant, easy-to-use visual editor and state of the art statistics.

Optimizely Full Stack empowers your developers to experiment everywhere. By running experiments in any application, you can iterate on search algorithms, launch new features confidently, and learn the best way to build product experiences for your customers, whether on desktop, mobile, OTT, or any internet connected device.

About Zarget

Zarget is a conversion rate optimization software with A/B testing, Heatmaps and Funnel analysis modules combined. With the Industry's first ever chrome plug-in, conversion rate optimization has been taken to a whole new level. Zarget's aim is to enable digital marketing professionals and product managers to effectively optimize their websites/SaaS products, with zero dependency on their technical teams. The features have been developed to ensure a seamless experience throughout the optimization journey.

Funnel analysis assists in identifying the pages in the conversion funnel with high visitor drop-offs thus pointing out the red flags on the website. Heatmaps helps in visualizing website visitors’ behavior in the form of graphical click aggregates. A/B Testing enables testing of multiple variations of a webpage against each other in order to select the best performing variation with the highest conversion rate.

At Zarget, we believe conversion rate optimization is a cyclical process which needs continuous attention. With Funnel analysis, Heatmaps and A/B testing modules in one software, Zarget reduces dependency on multiple tools while providing the combined power in one.

Features

  • A/B Testing
  • Analytics
  • API
  • Big Data
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Keyword Tracking
  • Link Tracking
  • Multi-User
  • Notifications
  • Referral Tracking
  • SEO

Features

  • A/B Testing
  • Analytics
  • API
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Multi-Site
  • Multi-User
  • Notifications
  • Referral Tracking
  • SEO
  • Bug Tracking

Features

  • A/B Testing
  • Analytics
  • API
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Multi-Site
  • Multi-User
  • Notifications
  • Referral Tracking
  • SEO
  • Bug Tracking

Summary

  • The most advanced Google Analytics audit tool out there

  • Unique E-commerce data validator

  • Google Analytics Anti-Referrer Spam tool

Summary

  • Create optimization experiments in minutes: No coding or engineering required.

  • Track what matters: Monitor clicks, conversions, sign ups, or anything else that matters to your business.

  • Integrate with existing tools: Optimizely integrates with a variety of popular analytics tools such as KISSmetrics, Google Analytics and SiteCatalyst.

  • Advanced customization: Take testing to the next level with a full HTML, CSS, Javascript and jQuery editor.

Summary

  • Unlimited Experiments, Domains, Snapshots

  • Device specific heatmap reports

  • Customizable URL targeting

  • Heatmaps for dynamic and interactive website content

  • Industry first Chrome extension to create and manage tests

Pricing

  • Starting from: $15.00/month
  • Credit card required: No
  • Starter: $15.00/month (billed monthly)
    Medium: $35/month (billed monthly)
    Agency: $70/month (billed monthly)

Pricing

  • Starting from: $44.00/month
  • Credit card required: No
  • Pricing is based on Monthly Unique Visitors (MUV). Depending upon the utilization of MUV, the pricing is calculated accordingly.

    Starting at $44 per month for 20k MUV on an annual plan and $59 per 20k MUV on a monthly plan

FAQs

    Who are the main user groups of this service?
  • Google Analytics professionals, CRO professionals, Online Advertising professionals who use Google Analytics

  • What is this service generally used for?
  • Google Analytics setups, audits, debugging, analysis of data.

  • What are some applications this service is commonly used in tandem with?
  • Google Analytics

  • Does this service integrate with any other apps?
  • Google Analytics

  • Does this service offer an API?
  • Not at the moment.

  • Does this service offer multi-user capability (e.g. teams)?
  • Not at the moment.

  • Does this service offer guides, tutorials and or customer support?
  • Yes. Online guides, email & phone support.

FAQs

    What are some applications this service is commonly used in tandem with?
  • Optimizely is an open platform that integrates with many industry leading technologies such as Google Analytics, Adobe Analytics, Segment, Moat and Demandbase.

  • Does this service integrate with any other apps?
  • Optimizely integrates with dozens of third-party technology vendors such as Amplitude, Bizible, Clearbit, Clicktale, CrazyEgg, Full Story, Heap, Wordpress, and many more.

  • Does this service offer multi-user capability (e.g. teams)?
  • Optimizely is built with enterprise-scale collaboration in mind, and offers many features to help users and teams collaborate, and also offer security features such as single sign-on.

  • Who are the main user groups of this service?
  • Optimizely enables every team in your organization to run digital experiments, from marketing to engineers and product development teams.

  • Does this service offer guides, tutorials and or customer support?
  • Yes, Optimizely offers a full set of support documentation as well as an online Academy where you can become certified in Optimizely and digital experimentation.

  • What platforms does this service support?
  • Optimizely is an enterprise SaaS platform that runs on any modern web browser.

  • Does this service offer an API?
  • Yes, Optimizely offers an API which developers can use to access Optimizely functionality outside the app.

FAQs

    What is this service generally used for?
  • Zarget is used to website increase conversion rates. That means, for the same amount of traffic, you can improve the number of conversions. By combining A/B testing, Heatmaps and Funnel analysis in one software, Zarget reduces the need of multiple tools.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes

  • Does this service offer guides, tutorials and or customer support?
  • Yes

  • What platforms does this service support?
  • Websites and Hybrid apps

  • Does this service offer an API?
  • No

  • Who are the main user groups of this service?
  • Digital Marketers, Product Managers, eCommerce Specialists, Web Designers

  • Does this service integrate with any other apps?
  • Google Analytics, Wordpress, Shopify, Joomla, Magento

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Vendor Information

Founded:
2009
Based in:
San Francisco
Employees:
201-500
Likes:
Followers:

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other

Who uses Analytics Toolkit
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
Must be VAT-registered entity if you reside in the EU. No restrictions if you reside outside of the EU.

Other

Who uses Optimizely
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Languages:
English, German
Regional Restrictions:
No restrictions.

Other

Who uses Zarget
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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