Compare Analytics Toolkit vs Mixpanel vs TrendKite

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74%
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Crozscore:

89%
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Analytics Toolkit screenshot view 1 more Mixpanel screenshot view 3 more TrendKite screenshot view 4 more

Software Description:

Analytics-Toolkit.com is the swiss-army knife of the Google Analytics professional, whether a freelancer or working at an online marketing/CRO agency. It speeds up and automates many daily Google Analytics tasks and helps you greatly improve your productivity. Setups and daily audit & debugging activities have never been easier.

Software Description:

Mixpanel is a custom event based analytics programme for mobile and web. The app allows users to go much further than measuring their site’s page views by reporting on visitor actions, not views.

Mixpanel is able to ask complex questions by breaking apart events (interactions between people and product) by the properties wanting to be explored. Questions such as, ‘which Google Adwords campaign gives us the most paying users?’ can be explored.

Mixpanel can help businesses to increase conversions by locating where customers are lost at any stage in a process, and run experiments to fix issues that are discovered.

Software Description:

TrendKite helps organizations measure impact of their public relations and communication, by media monitoring. It measures public appearance and media coverage, helping PR professionals to choose activity directions.

The platform prompts accuracy, clarifies coverage features, quantifies the results of earned media and reduces labor-intensive analytics. Businesses gain most effective placement possibilities and determine the real influence of their public relations.

TrendKite features measurement tool with the intuitive and adjustable dashboard, delivering results in analyzing SEO impact and PR attribution. It also offers compelling media monitoring capability, able to cover all media types.

Features:

  • Analytics
  • Dashboard
  • Data Visualization
  • A/B Testing

Features:

  • Data Visualization
  • Scheduling

Features:

  • Analytics
  • Scheduling
  • Google Apps Integration
  • Dashboard
  • Notifications
  • Data Visualization
  • External Integrations

Summary:

  • The most advanced Google Analytics audit tool out there

  • Unique E-commerce data validator

  • Google Analytics Anti-Referrer Spam tool

Summary:

  • Advanced analytics without programmers: Mixpanel’s segmentation tool simplifies queries by visualising the questions users are wanting to ask. No more need to write technical SQL queries.

  • Use funnels to increase conversions: Identify where customers are being lost and run experiments to fix these issues.

  • Cohorts: Group customers into cohorts when they sign up to get the full picture on the effects of any changes being made.

  • Online help, tutorials and support: Gain advice from experts to get data-driven quickly.

Summary:

  • Campaign Management

  • Press Monitoring

  • PR Reporting

  • Article Impact

  • Readership

  • Headlines and Featured Articles

  • Mentions by Geography

  • Social Amplification

  • Sentiment

  • Share of Voice

Pricing:

  • Starting from: $15.00/month
  • Credit card required: No
  • Starter: $15.00/month (billed monthly)
    Medium: $35/month (billed monthly)
    Agency: $70/month (billed monthly)

FAQs:

    Who are the main user groups of this service?
  • Google Analytics professionals, CRO professionals, Online Advertising professionals who use Google Analytics

  • What is this service generally used for?
  • Google Analytics setups, audits, debugging, analysis of data.

  • What are some applications this service is commonly used in tandem with?
  • Google Analytics

  • Does this service integrate with any other apps?
  • Google Analytics

  • Does this service offer an API?
  • Not at the moment.

  • Does this service offer multi-user capability (e.g. teams)?
  • Not at the moment.

  • Does this service offer guides, tutorials and or customer support?
  • Yes. Online guides, email & phone support.

FAQs:

    No FAQs associated with this application.

FAQs:

    What platforms does this service support?
  • This is a web-based platform.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service offer guides, tutorials and or customer support?
  • Support offered: Phone, Email, Chat, Webinars.

  • Does this service integrate with any other apps?
  • TrendKite integrates with: Adobe Analytics, Google Analytics, Meta SaaS.

  • Who are the main user groups of this service?
  • Main users of TrendKite are PR professionals in large enterprises and agency teams.

  • Does this service offer an API?
  • No.

Publisher:

Founded:
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Based in:
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Employees:
-
Likes:
Followers:

Publisher:

Founded:
2009
Based in:
San Francisco
Employees:
51-200
Likes:
28k
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other:

Who uses Analytics Toolkit
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
Must be VAT-registered entity if you reside in the EU. No restrictions if you reside outside of the EU.

Other:

Regional Restrictions:
No restrictions.

Other:

Who uses TrendKite
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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