Compare Ahrefs vs Serpstat

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About Ahrefs

Ahrefs is a software company that develops online SEO tools and free educational materials for marketing professionals.

Ahrefs all-in-one SEO toolset can help you with:

  • Competitor research: unveil your competitor's organic keywords, backlink strategies and PPC keywords
  • Link Building: find the strongest backlink opportunities in your niche
  • Keyword Research: get maximum relevant keyword ideas and see how hard it would be to rank
  • Website Audit: find what SEO issues your website has and learn how to fix them
  • Content Research: discover the most popular content on any topic and find the best ideas for your own content
  • Rank Tracking: track your search rankings along with your competitors'
  • Mentions Monitoring: get email alerts every time you or your brand in mentioned online.

Ahrefs database has 8 billion keywords and 421 billion indexed pages. That is why Ahrefs is able to provide maximum data and accuracy to its users.

About Serpstat

Serpstat is a keyword and ranking research tool used for in-depth competitor analysis and building advertising campaigns. Serpstat does keyword and domain research, provides analysis on organic and paid keywords, level of competition and cost per click. Serpstat’s database includes information on 10 geographical regions of Google (USA, Australia, United Kingdom, Bulgaria, Ukraine, Lithuania, Russia, Kazakhstan, South Africa, Canada) and 3 regional databases of Yandex – Yandex Moscow and Yandex Saint-Petersburg and Yandex Ukraine. As of late 2015 Serpstat's database includes information on about 180 million domains, 168 million ads, 370 million search suggestions and 98 million queries.

Features

  • API
  • Audience Targeting
  • Brand Management
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Keyword Tracking
  • Link Tracking
  • Marketing Automation
  • Multi-Account
  • Multi-User
  • Notifications
  • Social-Media Integration

Features

  • API
  • Audience Targeting
  • Brand Management
  • Conversion Tracking
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Keyword Tracking
  • Link Tracking
  • Marketing Automation
  • Multi-Account
  • Multi-User
  • Notifications
  • Social-Media Integration

Summary

  • Free Ahrefs Webmaster Tools for any website owner

  • No need to be an SEO pro thanks to easy-to-understand UI, tutorials and educational materials

  • Database of more than 8 billion keywords and 421 billion indexed pages for maximum accuracy

Summary

  • The go-to platform to speed up search marketing goals achievement.

  • Essential tool set for marketing teams and individuals who strive to make websites visible for search engines.

  • Keyword and backlink opportunities, competitors' search strategy, daily rankings, SEO-related issues, team management and custom reports sharing – a pack of tools for reducing your time on marketing tasks.

  • Well-suited to customers whose daily routine is databulk analysis – API and integrations with Google Sheets, Google Data Studio and R.

Pricing

Ahrefs Webmaster Tools

Free
Included in plan:
  • Access to Site Audit and Site Explorer

Lite

$99.00
1 user(s) / month
Included in plan:
  • Check the pricing page for all features and limits

Standard

$179.00
1 user(s) / month
Included in plan:
  • Check the pricing page for all features and limits

Advanced

$399.00
3 user(s) / month
Included in plan:
  • Check the pricing page for all features and limits

Agency

$999.00
5 user(s) / month
Included in plan:
  • Check the pricing page for all features and limits

Pricing

Free

Free
Included in plan:
  • Limited access to features

Lite

$69.00
1 user(s) / month
Included in plan:
  • Best for SEO-individuals, freelancers and SMB.

Standard

$149.00
3 user(s) / month
Included in plan:
  • Ideal for established in-house teams and marketing agencies.

Advanced

$299.00
5 user(s) / month
Included in plan:
  • Best value for big marketing agencies and large in-house teams.

Enterprise

$499.00
7 user(s) / month
Included in plan:
  • Perfect for industry leaders.

FAQs

    Does this service offer an API?
  • Yes

  • What is this service generally used for?
  • Competitive research and growing your organic traffic

  • Who are the main user groups of this service?
  • Website owners, marketing professionals, SEO experts, in-house marketing teams, marketing agencies

  • Does this service offer guides, tutorials and or customer support?
  • Yes. Ahrefs has many free learning resources, video tutorials, how-to guides, one of the most popular SEO blogs and 24/5 support available.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes

FAQs

    Does this service offer guides, tutorials and or customer support?
  • Becoming a Serpstat customer, you won’t be left to your own devices! Knowledge base, video tutorials on YouTube, online support chat, personal manager assistance, and Twitter chats with worldwide known digital experts come at no additional cost, for your rapid training.

  • What is this service generally used for?
    • Competitor & market share Intelligence
    • collecting profitable organic and paid keywords of your competitors to use them in your SEO and advertising;
    • daily tracking of your rankings, as well as changes in your competitors' positions;
    • in-depth domain or URL analysis against a range of ranking factor. The returned data will give you insight into issues that may negatively impact your search visibility visibility;
    • backlink research. The data on the domain's link profile will help you identify toxic backlinks or find linking opportunities when researching a competitor.
  • Does this service offer an API?
  • Every subscription plan includes access to API at no additional cost.

  • Who are the main user groups of this service?
  • Serpstat is an all-in-one platform to manage your online visibility. Being a must-have solution for companies, which are serious about ranking and business online presence, Serpstat has an impressive arsenal of 30+ tools for:

    • Competitor Intelligence. Identify and analyze your market players
    • Content Marketing. Analyze & Create — get high-quality and ranking content
    • Full cycle SEO Management. Everything you need to get on Google top
    • Market Intelligence and Analytics. Explore your niche and world best practice used by market leaders
    • Advertising and Paid Search Intelligence. Discover competitor experience to polish your paid campaigns

    Everything you need for full-on marketing growth within one platform.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

Vendor Information

Founded:
2011
Based in:
Singapore
Employees:
11-50
Likes:
Followers:

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other

Who uses Ahrefs
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English, Chinese, Russian, German, Spanish, Portuguese, Italian, Japanese, French, Dutch, Polish, Swedish, Turkish
Regional Restrictions:
No restrictions.

Other

Who uses Serpstat
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English, Ukrainian, Russian
Regional Restrictions:
No restrictions.
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