Compare AdEspresso vs MavSocial vs TrackingDesk

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AdEspresso screenshot view 4 more MavSocial screenshot view 5 more TrackingDesk screenshot

Software Description:

AdEspresso is a simple yet powerful Facebook ad manager, helping retailers sell more products, grow their fan base and increase engagement within their community.
Using AdEspresso customers can easily split test every aspect of their Facebook Ads Campaigns, discovering which creatives and demographic targets deliver the best result.
It also performs conversion tracking on external websites allowing users to optimize by leads & customer acquisitions, not just CTR, making the product work behind creating Facebooks Ads, a whole lot easier.

Software Description:

MavSocial is a social media visual content management solution for brands and agencies.
It enables organisations to centrally manage all their social media images & videos, plan campaigns and then publish to all the major social networks.

Specifically, the platform includes the following

  • Visual Content Management: Upload, store and manage to a cloud based library, all images, photo, videos etc
  • License Content: Access over 100m stock images from libraries including BigStock Photos & Pixabay, Giphy & ImageAfter
  • Plan social media campaigns across multiple social media networks and profiles with a campaign calendar
  • Schedule (and repeat schedule) text, videos and images to Facebook, Twitter, Linkedin, YouTube, Tumblr + Instagram
  • Social Analytics: By social network, social media campaigns, visual content analytics
  • Social inbox: respond and like all comments and messages across the various social media networks
  • Teams & Brands: Organise all social media activities by brands & teams, permissions based at a team level. Post approvals etc.
  • Facebook Ads: Boost and promote your posts from within MavSocial

Software Description:

TrackingDesk allows the media buyer to truly manage and optimize ad campaigns, by tracking both supply and demand performances in real-time. Packed with advanced features, the platform provides the media buyer,with actionable analytics data which highlights not only the conversion funnels and performances, but also provides granular information allowing the marketer to pinpoint with high precision, profitable traffic segments and match them with the right offers and advertisers.

Integrations

  • 10 Affiliate technologies
  • Over 50 ad networks
  • Over 5000 affiliate networks

Features

  • End to End Tracking
  • Smart / Responsive campaign Links
  • Geo & Language Targeting
  • Device, OS & Manufacturer targeting
  • Combined Web & Attribution Analytics
  • Optimized Landing Page Rotators
  • Automatic Fallback Campaigns

Features:

Features:

  • Audience Targeting
  • Dashboard
  • Scheduling
  • Calendar Management
  • Marketing Automation
  • Notifications
  • Multi-Account
  • Multi-User
  • Social-Media Integration
  • Data Import
  • Brand Management

Features:

  • Conversion Tracking
  • Third-Party Plugins/Add-Ons
  • A/B Testing
  • Dashboard
  • External Integrations
  • Keyword Tracking
  • Link Tracking
  • Analytics
  • SEO
  • Referral Tracking
  • Audience Targeting

Summary:

  • Complete A/B Testing: Create thousands of different Facebook Ads in 3 clicks, test out multiple target audiences, and save preferences including audience demographic to be reused in another campaign.

  • Powerful Analytics: Detailed matrix, customize dashboards and identify Facebook Ad performance sooner to avoid wasted time and money on underperforming ads.

  • Optimize Campaign Returns: Access to their algorithm that provides suggestions to reduce PPC and improve returns on advertising.

Summary:

    No key features associated with this application.

Summary:

    No key features associated with this application.

Pricing:

  • Credit card required: N/A
  • Base: $49, up to $3,000 Facebook Ads Spending.
    Premium: $149, up to $10,000 Facebook Ads Spending.
    Elite: $299, up to $25,000 Facebook Ads Spending.
    They have a 14-day free trial for all three pricing plans.

Enterprise Agency

$599.00
Fully configurable
Included in plan:
  • Facebook, Twitter, Instagram, LinkedIn, YouTube, Tumblr
  • Digital Content Library
  • Content Curation
  • Video Publishing
  • Stock Images
  • Campaign Planner/Calendar
  • Instagram Scheduling
  • Repeat Publishing
  • Browser Extension
  • Social Inbox
  • Social Media Analytics: Unlimited
  • Brand Management
  • Post Approvals
  • Permission Management
  • Facebook Advertising

Agency

$199.00
3 user(s) / month
Included in plan:
  • 3 Users
  • 50 Social Profiles
  • 1 Brand
  • Facebook, Twitter, Instagram, Linkedin, YouTube, Tumblr
  • Digital Content Library
  • Content Curation
  • Video Publishing
  • Stock Images
  • Campaign Planner/Calendar
  • Instagram Scheduling
  • Repeat Publishing
  • Browser Extension
  • Social Inbox
  • Social Media Analytics: Unlimited
  • Brand Management
  • Post Approvals
  • Permission Management
  • Facebook Ads (optional extra)

Advanced

$19.00
1 user(s) / month
Included in plan:
  • Single User Only
  • 10 Social Profiles
  • Facebook, Twitter, Instagram, Linkedin, YouTube, Tumblr
  • Digital Content Library
  • Content Curation
  • Video Publishing
  • Stock Images
  • Campaign Planner/Calendar
  • Instagram Scheduling
  • Repeat Publishing
  • Browser Extension
  • Social Inbox
  • Social Media Analytics: Unlimited
  • Facebook Ads Support

Pro

$59.00
1st user/pm, $25 pm thereafter
Included in plan:
  • 50 Social Profiles
  • Facebook, Twitter, Instagram, Linkedin, YouTube, Tumblr
  • Digital Content Library
  • Content Curation
  • Video Publishing
  • Stock Images
  • Campaign Planner/Calendar
  • Instagram Scheduling
  • Repeat Publishing
  • Browser Extension
  • Social Inbox
  • Social Media Analytics: Unlimited

Pricing:

  • Starting from: $50.00/month
  • Credit card required: Yes
    • $50 / Month - Up to 100'000 visits / month
    • $100 / Month - Up to 1'500'000 visits / month
    • $200 / Month - Up to 5'000'000 visits / month
    • $500 / Month - Up to 40'000'000 visits / month

    Overage applies.

FAQs:

    Who are the main user groups of this service?
  • The tool was developed for SMEs and SMBs because of its focus on simplicity, design and automation.

  • What is this service generally used for?
  • AdEspresso is used as a Facebook ads manager.

  • Does this service offer guides, tutorials and or customer support?
  • They offer: Guides, Webinars, eBooks, FAQs, Mail Support.

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • MavSocial has training videos within the system, in addition various levels of support services are available

  • Who are the main user groups of this service?
  • Our main users are small to medium sized brands and agencies

  • Does this service offer multi-user capability (e.g. teams)?
  • MavSocial has a Teams and Brands module users to manage multiple brands with multiple teams across multiple regions. With a highly flexible and configurable permissions system, it enables individual role management at the team level

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • Knowledge Base
    Live chat
    Email
    Phone

  • Does this service integrate with any other apps?
  • Instapage, Unbounce
    Google Analytics
    Hasoffers, Cake marketing, Linktrust, Impact Radius, ClickBank

  • Does this service offer an API?
  • Yes

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes

  • Who are the main user groups of this service?
  • Affiliate Marketers
    Media Buyers
    Search Engine Marketers
    Social Media Marketers
    CPA Marketers

  • What platforms does this service support?
  • Web, Mobile

  • What is this service generally used for?
  • Managing and optimizing online advertising
    Tracking Conversions, revenues and costs
    Rotating landing pages
    Distributing traffic according to specific criterias such as Geo Target, Devices, Operating System, Browser Language

  • What are some applications this service is commonly used in tandem with?
  • Affiliate management software
    Landing page management software
    Web Analytics

Publisher:

Founded:
-
Based in:
Milan
Employees:
11-50
Likes:
Followers:

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
16.6k
Followers:
26.8k

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other:

Regional Restrictions:
No restrictions.

Other:

Who uses MavSocial
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses TrackingDesk
  • Personal
  • Freelance
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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