Compare AdEspresso vs Refersion vs Rubicon Project

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Software Description

AdEspresso is a simple yet powerful Facebook ad manager, helping retailers sell more products, grow their fan base and increase engagement within their community.
Using AdEspresso customers can easily split test every aspect of their Facebook Ads Campaigns, discovering which creatives and demographic targets deliver the best result.
It also performs conversion tracking on external websites allowing users to optimize by leads & customer acquisitions, not just CTR, making the product work behind creating Facebooks Ads, a whole lot easier.

Software Description

Refersion is a full-featured affiliate marketing platform that you can launch in minutes; we handle the heavy lifting so you can focus on building great partnerships with your affiliates. Be it bloggers, influencers, ambassadors, or customers; we help you recruit, track, and pay affiliates through an intuitive, easy to use platform. Zero technical knowledge required!

This tool provides all-in-one-platform for referral management, simple payments, report creation, and conversion tracking. Users can reward their top performing affiliates, who are also able to track their activity on a personalized dashboard.

The suite has numerous useful features, customizable interface, analytic tools, and responsive customer service.

Software Description

The Rubicon Project solution offers brands the possibility to reach target audiences and attain customer engagement through its effective, no buyer-fee marketplace. It delivers technology tools for automating the process of advertisement buying and selling.

The platform is cloud-based, powered by Prebid Server, which is a growing and flexible technology trusted by largest advertisers and publishers. One of Rubicon Project's offers is the Header Bidding, a programmatic solution for sellers and mobile app developers. It makes selected inventory accessible for multiple ad exchange buyers simultaneously.

Buyers can utilize Rubicon's technology to connect with audiences in areas they are most engaged and prone to act, using the network of almost one billion unique devices around the world. The bottom line is that Rubicon Project, with its multi-channel programs, performs as one of the most innovative and effective direct buying platforms on the market.

Features

Features

  • Data Export
  • Stripe
  • PayPal
  • Audience Targeting
  • Data Visualization
  • Conversion Tracking
  • External Integrations
  • Dashboard
  • API

Features

  • Forecasting
  • Scheduling
  • Data Import
  • Notifications
  • Dashboard
  • External Integrations
  • Data Export
  • Audience Targeting
  • API
  • Brand Management

Summary

  • Complete A/B Testing: Create thousands of different Facebook Ads in 3 clicks, test out multiple target audiences, and save preferences including audience demographic to be reused in another campaign.

  • Powerful Analytics: Detailed matrix, customize dashboards and identify Facebook Ad performance sooner to avoid wasted time and money on underperforming ads.

  • Optimize Campaign Returns: Access to their algorithm that provides suggestions to reduce PPC and improve returns on advertising.

Summary

  • Free, no obligation 14-day trial

  • Shopify, BigCommerce, Magento & WooCommerce integration

  • Included access to thousands of affiliates in the Refersion Marketplace

  • Activity dashboard for merchants and affiliates.

  • Customized Affiliate registration page.

  • Track sales by SKUs, coupons and emails.

  • Post-purchase affiliate channel.

Summary

  • Estimated Market Rate (EMR)

  • One Unified Platform

  • End-to-End Workflow

  • Inventory Access

  • Guaranteed Direct Order Deals

  • Invite-Only Access to PMP

  • Globas Access to Diverse Demand

  • Advanced Automation

  • Brand Protection and Safety

  • Header Bidding

Pricing

  • Credit card required: N/A
  • Base: $49, up to $3,000 Facebook Ads Spending.
    Premium: $149, up to $10,000 Facebook Ads Spending.
    Elite: $299, up to $25,000 Facebook Ads Spending.
    They have a 14-day free trial for all three pricing plans.

Professional

$89.00
unlimited user(s) / month
Included in plan:
  • Unlimited affiliates and offers.
  • Track up to 130 affiliate orders / month.
  • Integration assistance.
  • Custom reports.
  • Free listing in Refersion Marketplace.
  • Track sales with coupon codes, emails, and SKUs.
  • Access To Developer APIs.
  • Set commission by product or SKU.
  • Email and phone support from a U.S.-based team.
  • Flat rate pricing no overage fees or hidden costs.

Enterprise


unlimited user(s) / month
Included in plan:
  • Everything included in Professional
  • Unlimited affiliate orders

FAQs

    Who are the main user groups of this service?
  • The tool was developed for SMEs and SMBs because of its focus on simplicity, design and automation.

  • What is this service generally used for?
  • AdEspresso is used as a Facebook ads manager.

  • Does this service offer guides, tutorials and or customer support?
  • They offer: Guides, Webinars, eBooks, FAQs, Mail Support.

FAQs

    Who are the main user groups of this service?
  • Main users of Refersion are SMEs and large enterprises.

  • What platforms does this service support?
  • This is a web-based platform.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Online, Phone, FAQs.

  • Does this service integrate with any other apps?
  • Refersion integrates with Shopify, Stripe, PayPal, Chargebee, BigCommerce, Chargebee, Google Analytics, LittleData, Magento, MailChimp, ReCharge, Shopify, Skimlinks, WooCommerce, and Viglink.

  • Does this service offer an API?
  • Yes, the Refersion API is organized around REST, which is easily accessible using most modern programming languages.

  • What is this service generally used for?
  • It is used to manage affiliate marketing program.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

FAQs

    What is this service generally used for?
  • This service is generally used for automating the buying and selling of advertising.

  • What platforms does this service support?
  • The platform is cloud-based, powered by Prebid Server.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Email Support, Knowledge Base.

  • Does this service offer an API?
  • It offers APIs and Mobile SDKs.

  • Who are the main user groups of this service?
  • Users of Rubicon project are big brands and world’s leading publishers.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service integrate with any other apps?
  • Yes.

Publisher

Founded:
-
Based in:
Milan
Employees:
11-50
Likes:
111k
Followers:

Publisher

Founded:
-
Based in:
-
Employees:
-
Likes:
1.46k
Followers:

Publisher

Founded:
-
Based in:
New York
Employees:
51-200
Likes:
3.95k
Followers:

Other

Regional Restrictions:
No restrictions.

Other

Who uses Refersion
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other

Who uses Rubicon Project
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
Japanese, Italian, Portuguese, Spanish, German, English, French
Regional Restrictions:
No restrictions.
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