Compare AdEspresso vs Funnel.io vs Campaigned

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Crozscore:

83%
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66%
55%
interest rising

Crozscore:

81%
what is this?
41%
interest rising

Crozscore:

48%
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28%
interest falling
AdEspresso screenshot view 4 more Funnel.io screenshot view 1 more Campaigned screenshot view 3 more

Software Description:

AdEspresso is a simple yet powerful Facebook ad manager, helping retailers sell more products, grow their fan base and increase engagement within their community.
Using AdEspresso customers can easily split test every aspect of their Facebook Ads Campaigns, discovering which creatives and demographic targets deliver the best result.
It also performs conversion tracking on external websites allowing users to optimize by leads & customer acquisitions, not just CTR, making the product work behind creating Facebooks Ads, a whole lot easier.

Software Description:

Funnel automates your marketing reporting by replacing your marketing spreadsheet with software. Funnel automatically collects data from all your advertising platforms and connects this data with conversion data from your Google Analytics account. This allows marketers to have an always up to date overview of all their marketing efforts. Funnel offers three solutions depending on where you like to visualise your data.

Dashboards and Reports
With Funnel's Dashboard solution you can visualise your data and create custom dashboards and reports that can easily be shared across people and teams. It also contains a powerful analysis tool for data exploring and roll up of data for markets, product categories etcetera. With custom dimensions you can categorise your advertising data any way you want, no matter if it's by market, tactic, traffic source or product category.

Google Analytics Upload
Happy with Google Analytics but missing cost data from non Google channels? By having cost data in Google Analytics you can easily compare the performance of all your marketing channels. Funnel pushes cost data to Google Analytics every day from the moment you switch it on.

API and Connectors
Funnel's API makes all the data that Funnel pulls down and structures available for internal systems or other BI solutions. Through Funnel's integrations to Google BigQuery, Google Data Studio and Amazon Redshift you can get your advertising data to any data warehouse or visualisation solution you like. Funnel is also a certified Google BigQuery Partner.

Software Description:

Campaigned is a cloud-based referral marketing software, allowing to easily create referral programs and run effective promotions.

It's unique approach differs from common referral tracking software, introducing a new way to create campaigns with a constructor, a really unique and effective tool, which allows to build campaign workflow with step by step actions. Thus you can adjust your campaign to 100% fit your needs, which can't be achieved with predefined program types.

Campaigned is a self-hosted solution, which doesn't require any installation or configuration and only takes 5 minutes to set up and running a referral program.

Features:

Features:

  • Customer Management
  • Conversion Tracking
  • Analytics
  • Dashboard
  • Multi-Site
  • Referral Tracking
  • Forecasting
  • Data Visualization
  • Social-Media Integration
  • External Integrations
  • Multi-User
  • Data Import
  • Data Export
  • API

Features:

  • Conversion Tracking
  • Data Import
  • Referral Tracking
  • Dashboard

Summary:

  • Complete A/B Testing: Create thousands of different Facebook Ads in 3 clicks, test out multiple target audiences, and save preferences including audience demographic to be reused in another campaign.

  • Powerful Analytics: Detailed matrix, customize dashboards and identify Facebook Ad performance sooner to avoid wasted time and money on underperforming ads.

  • Optimize Campaign Returns: Access to their algorithm that provides suggestions to reduce PPC and improve returns on advertising.

Summary:

  • All your advertising data and conversion data in one place.

  • Funnel collects and send all your advertising data wherever you want it.

Summary:

  • Dedicated landing page for promotion and referral program

  • Fits businesses, selling offline

  • Multiple reward types, including fixed and percentage of sale monetary and custom rewards

  • Support for multiple and custom currencies, e.g. credits or points

  • Advanced mobile-friendly Referrer Dashboard

  • Collect data from your referrer with custom forms

  • Advanced landing page builder, allowing to add custom HTML and CSS

  • Simple and easy to use, launch in 10 minutes

Pricing:

  • Credit card required: N/A
  • Base: $49, up to $3,000 Facebook Ads Spending.
    Premium: $149, up to $10,000 Facebook Ads Spending.
    Elite: $299, up to $25,000 Facebook Ads Spending.
    They have a 14-day free trial for all three pricing plans.

Basic

$199.00
1 user(s) / month

Basic (Billed Yearly)

$25.00
per month
Included in plan:
  • Unlimited referrers
  • Unlimited recommendations
  • Unlimited referrals
  • Chat & email support
  • Chat & email support

Basic (Billed Monthly)

$30.00
per month
Included in plan:
  • Unlimited referrers
  • Unlimited recommendations
  • Unlimited referrals
  • Chat & email support

FAQs:

    Who are the main user groups of this service?
  • The tool was developed for SMEs and SMBs because of its focus on simplicity, design and automation.

  • What is this service generally used for?
  • AdEspresso is used as a Facebook ads manager.

  • Does this service offer guides, tutorials and or customer support?
  • They offer: Guides, Webinars, eBooks, FAQs, Mail Support.

FAQs:

    Does this service integrate with any other apps?
  • Yes it does. Funnel integrates with multiple apps out of the box e.g. Google BigQuery, Amazon Redshift, Google Data Studio, Google Analytics to name a few.

  • Does this service offer an API?
  • Yes.

  • Does this service offer guides, tutorials and or customer support?
  • Yes. Funnel offers guides, tutorials and world class personal customer support for all of our clients.

  • What are some applications this service is commonly used in tandem with?
  • Google Analytics, Google BigQuery, Amazon Redshift / S3, BI systems and advertising platforms.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

  • What platforms does this service support?
  • All platforms. Funnel is a web-based app.

  • What is this service generally used for?
  • Funnel is generally used to automate data gathering from all advertising platforms and Google Analytics and to automate reporting.

  • Who are the main user groups of this service?
  • Online marketers, agencies, ecommerce companies, subscription businesses and brands.

FAQs:

    What are some applications this service is commonly used in tandem with?
  • Own company website, e-commerce software

  • What platforms does this service support?
  • Web

  • Who are the main user groups of this service?
  • Small and medium-size companies, marketing agencies

  • What is this service generally used for?
  • Running promotions and referral programs. Sales increase

Publisher:

Founded:
-
Based in:
Milan
Employees:
11-50
Likes:
109k
Followers:
11k

Publisher:

Founded:
-
Based in:
Stockholm
Employees:
11-50
Likes:
6.92k
Followers:
3

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
18

Other:

Regional Restrictions:
No restrictions.

Other:

Who uses Funnel.io
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Campaigned
  • Startups
  • SMEs
  • Agencies
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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