Compare AdEspresso vs MavSocial vs bpm'online marketing

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Software Description:

AdEspresso is a simple yet powerful Facebook ad manager, helping retailers sell more products, grow their fan base and increase engagement within their community.
Using AdEspresso customers can easily split test every aspect of their Facebook Ads Campaigns, discovering which creatives and demographic targets deliver the best result.
It also performs conversion tracking on external websites allowing users to optimize by leads & customer acquisitions, not just CTR, making the product work behind creating Facebooks Ads, a whole lot easier.

Software Description:

MavSocial is a social media visual content management solution for brands and agencies.
It enables organisations to centrally manage all their social media images & videos, plan campaigns and then publish to all the major social networks.

Specifically, the platform includes the following

  • Visual Content Management: Upload, store and manage to a cloud based library, all images, photo, videos etc
  • License Content: Access over 100m stock images from libraries including BigStock Photos & Pixabay, Giphy & ImageAfter
  • Plan social media campaigns across multiple social media networks and profiles with a campaign calendar
  • Schedule (and repeat schedule) text, videos and images to Facebook, Twitter, Linkedin, YouTube, Tumblr + Instagram
  • Social Analytics: By social network, social media campaigns, visual content analytics
  • Social inbox: respond and like all comments and messages across the various social media networks
  • Teams & Brands: Organise all social media activities by brands & teams, permissions based at a team level. Post approvals etc.
  • Facebook Ads: Boost and promote your posts from within MavSocial

Software Description:

Use out-of-the-box processes for lead management

Bpm’online marketing provides best practice processes for efficient lead management – from demand generation to lead nurturing, to final hand-off to sales. Make sure your sales team focuses only on qualified and sales-ready leads.

Maintain a constant dialogue with your customers

Use email-marketing tools to establish and maintain personalized communications with every customer. Optimize your communication strategy based on mass mail responses.

Features:

Features:

  • Audience Targeting
  • Dashboard
  • Scheduling
  • Calendar Management
  • Marketing Automation
  • Notifications
  • Multi-Account
  • Multi-User
  • Social-Media Integration
  • Data Import
  • Brand Management

Features:

  • Batch Permissions & Access
  • Password & Access Management
  • Link Tracking
  • Contact Sharing
  • Contact Management
  • Email Integration
  • Customer Management
  • Google Apps Integration
  • Marketing Automation
  • Social-Media Integration
  • Notifications
  • Lead Scoring
  • Lead Management
  • Multi-User
  • Calendar Management
  • Dashboard
  • Scheduling
  • Data Export
  • Conversion Tracking
  • Forecasting
  • API
  • Data Import
  • External Integrations
  • A/B Testing
  • Audience Targeting
  • Data Visualization

Summary:

  • Complete A/B Testing: Create thousands of different Facebook Ads in 3 clicks, test out multiple target audiences, and save preferences including audience demographic to be reused in another campaign.

  • Powerful Analytics: Detailed matrix, customize dashboards and identify Facebook Ad performance sooner to avoid wasted time and money on underperforming ads.

  • Optimize Campaign Returns: Access to their algorithm that provides suggestions to reduce PPC and improve returns on advertising.

Summary:

    No key features associated with this application.

Summary:

    No key features associated with this application.

Pricing:

  • Credit card required: N/A
  • Base: $49, up to $3,000 Facebook Ads Spending.
    Premium: $149, up to $10,000 Facebook Ads Spending.
    Elite: $299, up to $25,000 Facebook Ads Spending.
    They have a 14-day free trial for all three pricing plans.

Enterprise Agency

$599.00
Fully configurable
Included in plan:
  • Facebook, Twitter, Instagram, LinkedIn, YouTube, Tumblr
  • Digital Content Library
  • Content Curation
  • Video Publishing
  • Stock Images
  • Campaign Planner/Calendar
  • Instagram Scheduling
  • Repeat Publishing
  • Browser Extension
  • Social Inbox
  • Social Media Analytics: Unlimited
  • Brand Management
  • Post Approvals
  • Permission Management
  • Facebook Advertising

Agency

$199.00
3 user(s) / month
Included in plan:
  • 3 Users
  • 50 Social Profiles
  • 1 Brand
  • Facebook, Twitter, Instagram, Linkedin, YouTube, Tumblr
  • Digital Content Library
  • Content Curation
  • Video Publishing
  • Stock Images
  • Campaign Planner/Calendar
  • Instagram Scheduling
  • Repeat Publishing
  • Browser Extension
  • Social Inbox
  • Social Media Analytics: Unlimited
  • Brand Management
  • Post Approvals
  • Permission Management
  • Facebook Ads (optional extra)

Advanced

$19.00
1 user(s) / month
Included in plan:
  • Single User Only
  • 10 Social Profiles
  • Facebook, Twitter, Instagram, Linkedin, YouTube, Tumblr
  • Digital Content Library
  • Content Curation
  • Video Publishing
  • Stock Images
  • Campaign Planner/Calendar
  • Instagram Scheduling
  • Repeat Publishing
  • Browser Extension
  • Social Inbox
  • Social Media Analytics: Unlimited
  • Facebook Ads Support

Pro

$59.00
1st user/pm, $25 pm thereafter
Included in plan:
  • 50 Social Profiles
  • Facebook, Twitter, Instagram, Linkedin, YouTube, Tumblr
  • Digital Content Library
  • Content Curation
  • Video Publishing
  • Stock Images
  • Campaign Planner/Calendar
  • Instagram Scheduling
  • Repeat Publishing
  • Browser Extension
  • Social Inbox
  • Social Media Analytics: Unlimited

bpm'online marketing

$875.00
1 user(s) / year
Included in plan:
  • 360° customer view
  • Segmentation
  • Website behavior tracking
  • Lead management
  • Trigger campaigns
  • Personalized email marketing
  • Event management
  • Business process management
  • Productivity tools
  • System designer

FAQs:

    Who are the main user groups of this service?
  • The tool was developed for SMEs and SMBs because of its focus on simplicity, design and automation.

  • What is this service generally used for?
  • AdEspresso is used as a Facebook ads manager.

  • Does this service offer guides, tutorials and or customer support?
  • They offer: Guides, Webinars, eBooks, FAQs, Mail Support.

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • MavSocial has training videos within the system, in addition various levels of support services are available

  • Who are the main user groups of this service?
  • Our main users are small to medium sized brands and agencies

  • Does this service offer multi-user capability (e.g. teams)?
  • MavSocial has a Teams and Brands module users to manage multiple brands with multiple teams across multiple regions. With a highly flexible and configurable permissions system, it enables individual role management at the team level

FAQs:

    What platforms does this service support?
  • Platforms: Android, iOS, Mac, Windows, Web-based.

  • Does this service offer an API?
  • Bpm'online provides open configuration and extensive API to allow any customizations and integrations required for your business.

  • What is this service generally used for?
  • History of customers’ events
    Understanding customer needs and preferences
    Intelligent data enrichment
    Profile completeness
    Data cleansing and merge duplicates
    Customer database analytics

  • Does this service offer multi-user capability (e.g. teams)?
  • Software offers multi-user capability.

  • What are some applications this service is commonly used in tandem with?
  • Integration:

    Twitter,
    Facebook,
    Google Contacts and Calendars,
    LDAP,
    IMAP,
    MS Exchange,
    Google Maps,
    OpenStreetMap,
    MailChimp / Mandrill

  • Does this service offer guides, tutorials and or customer support?
  • Support:

    Phone support
    Knowledge base
    Customer success management
    Academy
    Community
    ITIL/ITSM

  • Who are the main user groups of this service?
  • Enterprises
    Mid-size companies
    Startups
    Small companies

Publisher:

Founded:
-
Based in:
Milan
Employees:
11-50
Likes:
108k
Followers:
10.9k

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
16.6k
Followers:
28.4k

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Other:

Regional Restrictions:
No restrictions.

Other:

Who uses MavSocial
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses bpm'online marketing
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Mobile Platforms:
  • iOS
  • Android
Languages:
Italian, Hebrew, Turkish, Spanish, English, Arabic, Portuguese, Russian, Polish, French, German
Regional Restrictions:
No restrictions.
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