Compare AdEspresso vs Funnel.io vs bpm'online marketing

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Crozscore:

83%
what is this?
71%
55%
interest rising

Crozscore:

87%
what is this?
88%
40%
interest falling

Crozscore:

83%
what is this?
100%
42%
interest rising
AdEspresso screenshot view 4 more Funnel.io screenshot view 1 more bpm'online marketing screenshot view 1 more

Software Description:

AdEspresso is a simple yet powerful Facebook ad manager, helping retailers sell more products, grow their fan base and increase engagement within their community.
Using AdEspresso customers can easily split test every aspect of their Facebook Ads Campaigns, discovering which creatives and demographic targets deliver the best result.
It also performs conversion tracking on external websites allowing users to optimize by leads & customer acquisitions, not just CTR, making the product work behind creating Facebooks Ads, a whole lot easier.

Software Description:

Funnel automates your marketing reporting by replacing your marketing spreadsheet with software. Funnel automatically collects data from all your advertising platforms and connects this data with conversion data from your Google Analytics account. This allows marketers to have an always up to date overview of all their marketing efforts. Funnel offers three solutions depending on where you like to visualise your data.

Dashboards and Reports
With Funnel's Dashboard solution you can visualise your data and create custom dashboards and reports that can easily be shared across people and teams. It also contains a powerful analysis tool for data exploring and roll up of data for markets, product categories etcetera. With custom dimensions you can categorise your advertising data any way you want, no matter if it's by market, tactic, traffic source or product category.

Google Analytics Upload
Happy with Google Analytics but missing cost data from non Google channels? By having cost data in Google Analytics you can easily compare the performance of all your marketing channels. Funnel pushes cost data to Google Analytics every day from the moment you switch it on.

API and Connectors
Funnel's API makes all the data that Funnel pulls down and structures available for internal systems or other BI solutions. Through Funnel's integrations to Google BigQuery, Google Data Studio and Amazon Redshift you can get your advertising data to any data warehouse or visualisation solution you like. Funnel is also a certified Google BigQuery Partner.

Software Description:

Use out-of-the-box processes for lead management

Bpm’online marketing provides best practice processes for efficient lead management – from demand generation to lead nurturing, to final hand-off to sales. Make sure your sales team focuses only on qualified and sales-ready leads.

Maintain a constant dialogue with your customers

Use email-marketing tools to establish and maintain personalized communications with every customer. Optimize your communication strategy based on mass mail responses.

Features:

Features:

  • Customer Management
  • Conversion Tracking
  • Analytics
  • Dashboard
  • Multi-Site
  • Referral Tracking
  • Forecasting
  • Data Visualization
  • Social-Media Integration
  • External Integrations
  • Multi-User
  • Data Import
  • Data Export
  • API

Features:

  • Batch Permissions & Access
  • Password & Access Management
  • Link Tracking
  • Contact Sharing
  • Contact Management
  • Email Integration
  • Customer Management
  • Google Apps Integration
  • Marketing Automation
  • Social-Media Integration
  • Notifications
  • Lead Scoring
  • Lead Management
  • Multi-User
  • Calendar Management
  • Dashboard
  • Scheduling
  • Data Export
  • Conversion Tracking
  • Forecasting
  • API
  • Data Import
  • External Integrations
  • A/B Testing
  • Audience Targeting
  • Data Visualization

Summary:

  • Complete A/B Testing: Create thousands of different Facebook Ads in 3 clicks, test out multiple target audiences, and save preferences including audience demographic to be reused in another campaign.

  • Powerful Analytics: Detailed matrix, customize dashboards and identify Facebook Ad performance sooner to avoid wasted time and money on underperforming ads.

  • Optimize Campaign Returns: Access to their algorithm that provides suggestions to reduce PPC and improve returns on advertising.

Summary:

  • All your advertising data and conversion data in one place.

  • Funnel collects and send all your advertising data wherever you want it.

Summary:

    No key features associated with this application.

Pricing:

  • Credit card required: N/A
  • Base: $49, up to $3,000 Facebook Ads Spending.
    Premium: $149, up to $10,000 Facebook Ads Spending.
    Elite: $299, up to $25,000 Facebook Ads Spending.
    They have a 14-day free trial for all three pricing plans.

Basic

$199.00
1 user(s) / month

bpm'online marketing

$875.00
1 user(s) / year
Included in plan:
  • 360° customer view
  • Segmentation
  • Website behavior tracking
  • Lead management
  • Trigger campaigns
  • Personalized email marketing
  • Event management
  • Business process management
  • Productivity tools
  • System designer

FAQs:

    Who are the main user groups of this service?
  • The tool was developed for SMEs and SMBs because of its focus on simplicity, design and automation.

  • What is this service generally used for?
  • AdEspresso is used as a Facebook ads manager.

  • Does this service offer guides, tutorials and or customer support?
  • They offer: Guides, Webinars, eBooks, FAQs, Mail Support.

FAQs:

    Does this service integrate with any other apps?
  • Yes it does. Funnel integrates with multiple apps out of the box e.g. Google BigQuery, Amazon Redshift, Google Data Studio, Google Analytics to name a few.

  • Does this service offer an API?
  • Yes.

  • Does this service offer guides, tutorials and or customer support?
  • Yes. Funnel offers guides, tutorials and world class personal customer support for all of our clients.

  • What are some applications this service is commonly used in tandem with?
  • Google Analytics, Google BigQuery, Amazon Redshift / S3, BI systems and advertising platforms.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

  • What platforms does this service support?
  • All platforms. Funnel is a web-based app.

  • What is this service generally used for?
  • Funnel is generally used to automate data gathering from all advertising platforms and Google Analytics and to automate reporting.

  • Who are the main user groups of this service?
  • Online marketers, agencies, ecommerce companies, subscription businesses and brands.

FAQs:

    What platforms does this service support?
  • Platforms: Android, iOS, Mac, Windows, Web-based.

  • Does this service offer an API?
  • Bpm'online provides open configuration and extensive API to allow any customizations and integrations required for your business.

  • What is this service generally used for?
  • History of customers’ events
    Understanding customer needs and preferences
    Intelligent data enrichment
    Profile completeness
    Data cleansing and merge duplicates
    Customer database analytics

  • Does this service offer multi-user capability (e.g. teams)?
  • Software offers multi-user capability.

  • What are some applications this service is commonly used in tandem with?
  • Integration:

    Twitter,
    Facebook,
    Google Contacts and Calendars,
    LDAP,
    IMAP,
    MS Exchange,
    Google Maps,
    OpenStreetMap,
    MailChimp / Mandrill

  • Does this service offer guides, tutorials and or customer support?
  • Support:

    Phone support
    Knowledge base
    Customer success management
    Academy
    Community
    ITIL/ITSM

  • Who are the main user groups of this service?
  • Enterprises
    Mid-size companies
    Startups
    Small companies

Publisher:

Founded:
-
Based in:
Milan
Employees:
11-50
Likes:
Followers:

Publisher:

Founded:
-
Based in:
Stockholm
Employees:
11-50
Likes:
Followers:
6.04k

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
14.1k
Followers:
2.9k

Other:

Regional Restrictions:
No restrictions.

Other:

Who uses Funnel.io
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses bpm'online marketing
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Mobile Platforms:
  • iOS
  • Android
Languages:
French, Portuguese, Turkish, German, English, Arabic, Russian, Spanish, Italian, Polish, Hebrew
Regional Restrictions:
No restrictions.
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