Compare adCore vs Rubicon Project vs Rocket Fuel

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Crozscore:

74%
what is this?
74%
36%
interest falling

Crozscore:

85%
what is this?
55%
no significant changes

Crozscore:

84%
what is this?
47%
interest falling
adCore screenshot view 3 more Rubicon Project screenshot view 1 more Rocket Fuel screenshot view 1 more

Software Description:

Use adCore to manage large scale activity:

Edit & Submit Feeds: With adCore’s proprietary tool you can make real-time changes on any product feed and submit it to all the main shopping channels.

Create Dynamic Campaigns: generate keywords, ad groups and ads for new campaigns on search and shopping comparison engines.

Optimize & Automate: Automate your PPC optimization using adCore’s rule engine. You can write and apply individual rules or bundles of rules that work together on your campaigns.

Report & Invoice: Create fully customizable reports to monitor and analyze campaign performance. Follow your activity from the agency level down to the keyword level.

Software Description:

The Rubicon Project solution offers brands the possibility to reach target audiences and attain customer engagement through its effective, no buyer-fee marketplace. It delivers technology tools for automating the process of advertisement buying and selling.

The platform is cloud-based, powered by Prebid Server, which is a growing and flexible technology trusted by largest advertisers and publishers. One of Rubicon Project's offers is the Header Bidding, a programmatic solution for sellers and mobile app developers. It makes selected inventory accessible for multiple ad exchange buyers simultaneously.

Buyers can utilize Rubicon's technology to connect with audiences in areas they are most engaged and prone to act, using the network of almost one billion unique devices around the world. The bottom line is that Rubicon Project, with its multi-channel programs, performs as one of the most innovative and effective direct buying platforms on the market.

Software Description:

Rocket Fuel has officially merged with Sizmek to create the world’s largest independent buy-side platform built for agencies and brands. This is ad management and media buying platform takes advantage of the technology to support digital advertising campaigns. It provides clients with everything they need to conduct effective campaigns.

The platform brings a broad approach to the advertising process so advertisers can reach their audience via multiple channels and media. They to build, conduct, and analyze the whole business strategy with its comprehensive ad management platform.

Main benefits that Sizmek's clients get from this solution is the panoramic view of their campaigns, control of the costs, and AI-enabled data streams for bigger insights and better results. They get a much deeper knowledge of customers' needs and a detailed picture of each consumer’s unique interests.

Features:

  • A/B Testing
  • Analytics

Features:

  • Forecasting
  • Scheduling
  • Data Import
  • Notifications
  • Dashboard
  • External Integrations
  • Data Export
  • Audience Targeting
  • API
  • Brand Management

Features:

  • Social-Media Integration
  • Marketing Automation
  • Data Import
  • Data Export
  • A/B Testing
  • Data Visualization
  • Forecasting
  • External Integrations
  • API
  • Notifications
  • Dashboard
  • Conversion Tracking
  • Audience Targeting

Summary:

  • Dynamic Campaign Creation

  • PPC Optimization

  • Bid Management

  • Report & Invoice

  • Feed Editing & submitting

Summary:

  • Estimated Market Rate (EMR)

  • One Unified Platform

  • End-to-End Workflow

  • Inventory Access

  • Guaranteed Direct Order Deals

  • Invite-Only Access to PMP

  • Globas Access to Diverse Demand

  • Advanced Automation

  • Brand Protection and Safety

  • Header Bidding

Summary:

  • Collaboration

  • Video automation

  • Intuitive wizards

  • Visual workflows

  • HTML5 ad builder

  • Insights

  • Dynamic creative

  • Data capturing

Pricing:

  • Credit card required: N/A
  • adCore’s fee factors include number of accounts. number of campaigns, ad spend and campaign update frequency.
    Contact us to get a price quote that suits your business needs.

FAQs:

    No FAQs associated with this application.

FAQs:

    What is this service generally used for?
  • This service is generally used for automating the buying and selling of advertising.

  • What platforms does this service support?
  • The platform is cloud-based, powered by Prebid Server.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Email Support, Knowledge Base.

  • Does this service offer an API?
  • It offers APIs and Mobile SDKs.

  • Who are the main user groups of this service?
  • Users of Rubicon project are big brands and world’s leading publishers.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service integrate with any other apps?
  • Yes.

FAQs:

    Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Who are the main user groups of this service?
  • Main users of this service are brand marketers, agencies, publishers, and trading desks.

  • What platforms does this service support?
  • This is a web-based platform.

  • Does this service integrate with any other apps?
  • Integrations: Tray.io, Snapchat, Invoca, LiveRamp, Beckon.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Knowledge Base, Online Support, Phone Support.

  • What is this service generally used for?
  • This service is generally used as an ad management platform.

  • Does this service offer an API?
  • Yes, it offers API.

Publisher:

Founded:
2003
Based in:
Tel Aviv
Employees:
11-50
Likes:
Followers:

Publisher:

Founded:
-
Based in:
New York
Employees:
51-200
Likes:
Followers:

Publisher:

Founded:
-
Based in:
King of Prussia
Employees:
201-500
Likes:
Followers:
15.5k

Other:

Regional Restrictions:
No restrictions.

Other:

Who uses Rubicon Project
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
Portuguese, German, Spanish, French, English, Italian, Japanese
Regional Restrictions:
No restrictions.

Other:

Who uses Rocket Fuel
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
Dutch, Portuguese, German, Spanish, French, English, Japanese, Swedish, Chinese
Regional Restrictions:
No restrictions.
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