Compare adCore vs Rubicon Project vs Improvely

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Crozscore:

77%
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76%
35%
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Crozscore:

84%
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54%
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Crozscore:

85%
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94%
36%
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Software Description:

Use adCore to manage large scale activity:

Edit & Submit Feeds: With adCore’s proprietary tool you can make real-time changes on any product feed and submit it to all the main shopping channels.

Create Dynamic Campaigns: generate keywords, ad groups and ads for new campaigns on search and shopping comparison engines.

Optimize & Automate: Automate your PPC optimization using adCore’s rule engine. You can write and apply individual rules or bundles of rules that work together on your campaigns.

Report & Invoice: Create fully customizable reports to monitor and analyze campaign performance. Follow your activity from the agency level down to the keyword level.

Software Description:

The Rubicon Project solution offers brands the possibility to reach target audiences and attain customer engagement through its effective, no buyer-fee marketplace. It delivers technology tools for automating the process of advertisement buying and selling.

The platform is cloud-based, powered by Prebid Server, which is a growing and flexible technology trusted by largest advertisers and publishers. One of Rubicon Project's offers is the Header Bidding, a programmatic solution for sellers and mobile app developers. It makes selected inventory accessible for multiple ad exchange buyers simultaneously.

Buyers can utilize Rubicon's technology to connect with audiences in areas they are most engaged and prone to act, using the network of almost one billion unique devices around the world. The bottom line is that Rubicon Project, with its multi-channel programs, performs as one of the most innovative and effective direct buying platforms on the market.

Software Description:

Improvely combines click and conversion tracking, click fraud detection, landing page split testing, and affiliate marketing tools into one easy-to-use platform.
Learn where every new customer came from — what site, web search or ad click first brought them to your shop.

Keep track of the cost, revenue and profit of your Google AdWords, Bing Ads, Facebook and other advertising — all in one report.

Get notified instantly of PPC click fraud — stop paying for fake clicks!

Features:

  • A/B Testing
  • Analytics

Features:

  • Forecasting
  • Scheduling
  • Data Import
  • Notifications
  • Dashboard
  • External Integrations
  • Data Export
  • Audience Targeting
  • API
  • Brand Management

Features:

Summary:

  • Dynamic Campaign Creation

  • PPC Optimization

  • Bid Management

  • Report & Invoice

  • Feed Editing & submitting

Summary:

  • Estimated Market Rate (EMR)

  • One Unified Platform

  • End-to-End Workflow

  • Inventory Access

  • Guaranteed Direct Order Deals

  • Invite-Only Access to PMP

  • Globas Access to Diverse Demand

  • Advanced Automation

  • Brand Protection and Safety

  • Header Bidding

Summary:

  • Track your ads: Improvely allows you to analyze the origins of every sale or signup on your website, whether it's organic traffic or a paid marketing campaign.

  • Measure your advertising results: Improvely gives you the key performance metrics in a single report to track the cost, revenue and profit from your advertising campaign. It’s there to give you clarity on your conversions.

  • Monitor for click fraud: The Improvely monitoring systems inspect every click for signs of suspicious activity on your ads. Not only will you be alerted to possible PPC click fraud instantly, Improvely will provide you with the necessary tools to get your money back and prevent further losses.

  • Monthly plans to suit your shop size: With two weeks free, Improvely gives you time to work out which monthly plan best meets your needs. Plans start at $29/month and can be cancelled at any time.

Pricing:

  • Credit card required: N/A
  • adCore’s fee factors include number of accounts. number of campaigns, ad spend and campaign update frequency.
    Contact us to get a price quote that suits your business needs.

FAQs:

    No FAQs associated with this application.

FAQs:

    What is this service generally used for?
  • This service is generally used for automating the buying and selling of advertising.

  • What platforms does this service support?
  • The platform is cloud-based, powered by Prebid Server.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Email Support, Knowledge Base.

  • Does this service offer an API?
  • It offers APIs and Mobile SDKs.

  • Who are the main user groups of this service?
  • Users of Rubicon project are big brands and world’s leading publishers.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service integrate with any other apps?
  • Yes.

FAQs:

    No FAQs associated with this application.

Publisher:

Founded:
2003
Based in:
Tel Aviv
Employees:
11-50
Likes:
380
Followers:
869

Publisher:

Founded:
-
Based in:
New York
Employees:
51-200
Likes:
Followers:

Publisher:

Founded:
-
Based in:
Lansdale
Employees:
-
Likes:
Followers:
2.06k

Other:

Regional Restrictions:
No restrictions.

Other:

Who uses Rubicon Project
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English, Spanish, Portuguese, Italian, French, German, Japanese
Regional Restrictions:
No restrictions.

Other:

Regional Restrictions:
No restrictions.
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