Compare AdClarity vs Looker vs Funnel.io

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76%
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85%
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Software Description:

AdClarity is ad intelligence solution in the digital media industry. Thanks to its robust database of valuable insights, this product allows CMOs, marketers, and agencies to uncover their competitors’ most successful digital advertising campaigns and traffic sources.

Software Description:

Looker is reinventing business intelligence for the modern company. Looker works the way the web does: browser-based, its unique modeling language lets any employee leverage the work of your best data analysts. Operating 100% in-database, Looker capitalizes on the newest, fastest analytic databases—to get real results, in real time.

How Looker works in 5 simple steps:
1. Connect Looker to any relational database, like Amazon Redshift or Google BigQuery.
2. Let Looker automatically generate a data model from your schema.
3. Embellish the data model with custom dimensions and measures that reflect your company’s unique business logic.
4.Give all your users—technical and non-technical—access to Looker to answer their own questions through reports, dashboards or just exploring the curated environment you have built.
5.Relax as Looker translates their business questions into performant (and dialect-specific) SQL.*

Software Description:

Funnel automates your marketing reporting by replacing your marketing spreadsheet with software. Funnel automatically collects data from all your advertising platforms and connects this data with conversion data from your Google Analytics account. This allows marketers to have an always up to date overview of all their marketing efforts. Funnel offers three solutions depending on where you like to visualise your data.

Dashboards and Reports
With Funnel's Dashboard solution you can visualise your data and create custom dashboards and reports that can easily be shared across people and teams. It also contains a powerful analysis tool for data exploring and roll up of data for markets, product categories etcetera. With custom dimensions you can categorise your advertising data any way you want, no matter if it's by market, tactic, traffic source or product category.

Google Analytics Upload
Happy with Google Analytics but missing cost data from non Google channels? By having cost data in Google Analytics you can easily compare the performance of all your marketing channels. Funnel pushes cost data to Google Analytics every day from the moment you switch it on.

API and Connectors
Funnel's API makes all the data that Funnel pulls down and structures available for internal systems or other BI solutions. Through Funnel's integrations to Google BigQuery, Google Data Studio and Amazon Redshift you can get your advertising data to any data warehouse or visualisation solution you like. Funnel is also a certified Google BigQuery Partner.

Features:

  • Notifications
  • API

Features:

  • Scheduling
  • 2-Factor Authentication
  • Customer Management
  • Analytics
  • Dashboard
  • Supplier Management
  • Notifications
  • Inventory Tracking
  • Multi-User
  • Link Tracking
  • Project Management
  • Forecasting
  • API
  • Data Export
  • A/B Testing
  • External Integrations
  • Data Visualization
  • Conversion Tracking

Features:

  • Customer Management
  • Conversion Tracking
  • Analytics
  • Dashboard
  • Multi-Site
  • Referral Tracking
  • Forecasting
  • Data Visualization
  • Social-Media Integration
  • External Integrations
  • Multi-User
  • Data Import
  • Data Export
  • API

Summary:

  • Competitive landing page reporting

  • Cross-channel solutions

  • Data driven insights

  • Real-time notifications on competitive activities

  • In-depth reports on mediators, agencies, and ad networks

  • Reveal competitors' display ad placements

  • Profile the right partner for your campaigns

Summary:

  • A data platform for all.

  • A powerful data platform that's easy for everyone to use.

  • Business intelligence, big data analytics, or a 360 view of your customers. Whatever you need, Looker can help. Talk to our data experts.

Summary:

  • All your advertising data and conversion data in one place.

  • Funnel collects and send all your advertising data wherever you want it.

SaaS monthly based / Annual contract

Free
Included in plan:
  • Free 21 Day Trial

Basic

$199.00
1 user(s) / month

FAQs:

    What is this service generally used for?
  • Digital ad intelligence.

  • Does this service offer an API?
  • It offers RESTful API.

  • Does this service integrate with any other apps?
  • Yes, it mainly integrates with CRM systems and media buying platforms.

  • What platforms does this service support?
  • AdClarity supports web-based platforms.

  • Who are the main user groups of this service?
  • AdClarity's main user groups include large enterprises, SMEs, agencies, ad networks, and publishers.

  • Does this service offer guides, tutorials and or customer support?
  • Yes, we offer white papers, videos, tutorials, webinars, and support forms.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

FAQs:

    Does this service offer guides, tutorials and or customer support?
  • In addition to a dedicated support analyst and success manager, Looker offers a documentation library and discourse community to post questions, tutorial videos, etc.

    There is also in-app live chat where you speak to one of our technical analysts between business hours.

  • Does this service offer multi-user capability (e.g. teams)?
  • Looker offers user attributes and privacy settings to allow for permissions.

    While intended as an organization-wide solution for all of your data needs, Looker offers specific applications developed for departments or specific verticals that are a compilation best practices.

  • What are some applications this service is commonly used in tandem with?
  • Any relational database.

    Looker is also great to pair with a predictive analytics tool such as Python or R.

  • Does this service integrate with any other apps?
  • Looker connects to any relational datastore such as mySQL, Google BigQuery, Amazon Redshift, etc.

    Looker has over 44 Technology Partners and 50 Systems Integrator and Consultant partners.

  • Does this service offer an API?
  • You can use the Looker API with any programming language or application environment that can make HTTPS requests and process JSON responses.

    You can also embed Looker visualizations and explores into any website and give limited feature availability to clients, customers, or data digesters.

  • What platforms does this service support?
  • Looker supports:

    • Chrome
    • Firefox
    • Edge
    • Safari
    • Internet Explorer (version 11)

    Looker supports the current and previous major releases of Chrome, Firefox, Edge, and Safari. Each time a new version is released, we begin supporting that version and stop supporting the third most recent version.

  • What is this service generally used for?
  • Exploring and acting on data insights.

  • Who are the main user groups of this service?
  • All business and technical employees.

FAQs:

    Does this service integrate with any other apps?
  • Yes it does. Funnel integrates with multiple apps out of the box e.g. Google BigQuery, Amazon Redshift, Google Data Studio, Google Analytics to name a few.

  • Does this service offer an API?
  • Yes.

  • Does this service offer guides, tutorials and or customer support?
  • Yes. Funnel offers guides, tutorials and world class personal customer support for all of our clients.

  • What are some applications this service is commonly used in tandem with?
  • Google Analytics, Google BigQuery, Amazon Redshift / S3, BI systems and advertising platforms.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes.

  • What platforms does this service support?
  • All platforms. Funnel is a web-based app.

  • What is this service generally used for?
  • Funnel is generally used to automate data gathering from all advertising platforms and Google Analytics and to automate reporting.

  • Who are the main user groups of this service?
  • Online marketers, agencies, ecommerce companies, subscription businesses and brands.

Publisher:

Founded:
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Based in:
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Employees:
-
Likes:
Followers:
748

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Publisher:

Founded:
-
Based in:
Stockholm
Employees:
11-50
Likes:
6.83k
Followers:
2

Other:

Who uses AdClarity
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Looker
  • Startups
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
  • Macintosh
Mobile Platforms:
  • iOS
Languages:
English
Regional Restrictions:
Only currently available in English.

Other:

Who uses Funnel.io
  • Personal
  • Freelance
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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