Compare Active Demand vs Ontraport vs Pardot

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Crozscore:

73%
what is this?
32%
interest rising

Crozscore:

87%
what is this?
84%
54%
interest rising

Crozscore:

87%
what is this?
83%
52%
interest rising
Active Demand screenshot view 5 more Ontraport screenshot view 4 more Pardot screenshot view 5 more

Software Description:

ActiveDEMAND is a flexible, integrated marketing software for online marketers, SMEs, and marketing agencies. It places focus on enabling both beginner and proficient marketers establish, manage and complete campaigns, that are followed by exacting result-measurements, presented in conversions and leads.

The platform also provides landing pages creation, call tracking, contact management, and email templates The pricing model is based on the subscription, depending on the number of contacts, with multi-campaign capability.

Marketers can set up follow-up mail messages for better engagement with prospects. The platform also allows social posting, website visitor tracking, dashboard reporting, and campaigns goal settings.

Software Description:

Ontraport is a powerful suite that enables SMEs to automate their internet marketing efforts.

This service includes many useful features such as a CRM service, WordPress hosting, automated email delivery, payment processing, lead generation, and task management.

Marketers can gather lead and client information from web pages, using custom-built web forms and light boxes, just using a pop-up form that shows up on a visitor's click.

Ontraport offers personalized dashboard, using drag and drop functions, allowing users access to specific areas of the site.

Software Description:

Pardot is a web-based suite designed to help marketers launch and monitor online B2B campaigns.

The program includes lead management, analytics, email marketing, and ROI reporting features. All of these enable marketing professionals to get insight into their campaigns, nurture prospects, and import data into corresponding CRM software.

Web analytics tracks the user's web traffic, from downloads to page views, and measures all relevant components to accelerate pipeline and get quality leads.

Features:

  • Scheduling
  • Data Visualization
  • Calendar Management
  • Data Export
  • Email Integration
  • Notifications
  • Data Import
  • External Integrations
  • API
  • Dashboard
  • Google Apps Integration
  • Conversion Tracking
  • Brand Management
  • Lead Scoring
  • Social-Media Integration
  • Marketing Automation
  • Lead Management
  • Contact Management
  • Audience Targeting
  • A/B Testing

Features:

  • Multi-User
  • Dashboard
  • Google Apps Integration
  • File Transfer
  • Data Import
  • Data Visualization
  • Customer Management
  • Data Export
  • Email Integration
  • Social-Media Integration
  • External Integrations
  • API
  • Notifications
  • Lead Management
  • Contact Management
  • Contact Sharing
  • Marketing Automation

Features:

  • Data Import
  • Keyword Tracking
  • Calendar Management
  • Email Integration
  • Data Visualization
  • Scheduling
  • Dashboard
  • Google Apps Integration
  • A/B Testing
  • Social-Media Integration
  • API
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Notifications
  • Marketing Automation
  • Data Export
  • Audience Targeting

Summary:

  • A/B Testing

  • Analytics / ROI Tracking

  • Campaign Segmentation

  • Channel Management

  • Contact Management

  • Content / Blogging Platform

  • Email Drip Campaigns

  • Landing Pages / Web Forms

  • Lead Management

  • Lead Nurturing

Summary:

  • Business automation

  • Campaign builder

  • CRM

  • e-commerce

  • Email marketing

  • Email, SMS, and postcards

  • Landing pages

  • Marketing automation

  • Marketing tracking

  • Membership sites

Summary:

  • Email marketing.

  • Lead nurturing.

  • Sales intelligence.

  • CRM integration.

  • Lead management.

  • Social media marketing.

  • ROI reporting.

Email Marketing

$15.00
Monthly Subscription
Included in plan:
  • Call Tracking Numbers
  • Email Marketing
  • Landing Pages
  • Campaign Management
  • Web Forms
  • Reporting
  • Integration
  • Support

Small Business Marketing Automation

$69.00
Monthly Subscription
Included in plan:
  • Lead Management

Corporate Marketing Automation

$199.00
Monthly Subscription

Basic

$79.00
1 user(s) / month
Included in plan:
  • 1,000 contacts
  • Unlimited emails
  • 1 user

Pro

$297.00
1 user(s) / month
Included in plan:
  • 25,000 contacts
  • 100,000 emails/mo.
  • 2 users
  • 2 hours of account set-up
  • Free postmaster review

Team

$597.00
1 user(s) / month
Included in plan:
  • 100,000 contacts
  • 100,000 emails/mo.
  • 10 users
  • 2 hours of account set-up
  • Free postmaster review

Standard

$1,000.00
1 user(s) / month
Included in plan:
  • Email Marketing
  • In-depth Prospect Tracking
  • Lead Nurturing
  • Lead Scoring & Grading
  • ROI Reporting
  • Forms & Landing Pages
  • Standard CRM Integration

Pro

$2,000.00
1 user(s) / month
Included in plan:
  • Includes Standard Features Plus:
  • Advanced Email Analytics
  • Email Rendering Preview & Spam Analysis
  • Email and Landing Page A/B Testing
  • Advanced Dynamic Content
  • Google AdWords Integration
  • API Access - Up to 25K Calls/Day
  • Multiple Scoring Categories
  • Integrated Marketing Calendar
  • Social Profiles

Ultimate

$3,000.00
1 user(s) / month
Included in plan:
  • Includes Pro Features Plus:
  • Custom User Roles
  • Custom Object Integration
  • API Access - Up to 100K Calls/Day
  • Dedicated IP Address

FAQs:

    Does this service offer an API?
  • Yes, ActiveDEMAND offers APIs.

  • Does this service offer guides, tutorials and or customer support?
  • Support offered: Support Portal, Live Chat Support, Email Support, Phone Support, Knowledge Base, Tip & Tricks, FAQs.

  • What are some applications this service is commonly used in tandem with?
  • It is mostly used in tandem with social media.

  • Does this service integrate with any other apps?
  • Integrations: Twitter, Wordpress, SurveyMonkey, Shopify, PipelineDeals, GoToMeeting, GoToWebinar, Salesforce Sales Cloud, Pipedrive, Olark live chat, Unbounce, LinkedIn, Google Analytics, Stripe, PayPal, Facebook, Gravityforms, Google Calendar, Eventbrite, Zapier, QuickBooks, Google AdWords, WooCommerce.

  • Who are the main user groups of this service?
  • Users of ActiveDEMAND are SMEs and large corporations.

  • What platforms does this service support?
  • ActiveDEMAND is a web-based software.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • This is a marketing automation platform.

FAQs:

    Does this service integrate with any other apps?
  • It integrates with many apps, like:

    WordPress, Kajabi, Wistia, GoToWebinar, UltraCart, 1ShoppingCart, Clickbank, Samcart, Authorize.net, Elavon, Eway, NMI, and PayPal.

  • Does this service offer an API?
  • Ontraport offers open API.

  • What is this service generally used for?
  • It is used for marketing automation and customer relationship management.

  • Does this service offer guides, tutorials and or customer support?
  • Yes, Ontraport provides support in the following areas:

    Phone, Training, Video, Knowledge Base, Online Workshops, Live Chat, Email Support.

  • What are some applications this service is commonly used in tandem with?
  • It is used with social, accounting, and e-commerce applications.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, it offers multi-user capability.

  • Who are the main user groups of this service?
  • The main users of this service are marketers in small and medium-sized enterprises.

  • What platforms does this service support?
  • Web-based and iOS platforms.

FAQs:

    Does this service integrate with any other apps?
  • Integrations available: Salesforce, NetSuite, Microsoft Dynamics CRM, SugarCRM, Google AdWords, Eventbrite, PowerMTA, Olark, Eventbrite, ProjectManager.com, Google Analytics, Cisco WebEx, LinkedIn, ion interactive, Twitter, and more.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What are some applications this service is commonly used in tandem with?
  • Pardot is most commonly used in tandem with CRM, email, and social media applications.

  • What is this service generally used for?
  • It is used for marketing analytics and lead management.

  • Does this service offer guides, tutorials and or customer support?
  • This service offers following support options: Webinars, FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials.

  • Does this service offer an API?
  • Yes, there is API offered.

  • What platforms does this service support?
  • This is a web-based suite.

  • Who are the main user groups of this service?
  • Main users of Pardot are marketers in SMEs and large enterprises.

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
4.1k
Followers:
3.95k

Publisher:

Founded:
-
Based in:
Santa Barbara
Employees:
51-200
Likes:
Followers:
15.3k

Publisher:

Founded:
-
Based in:
Atlanta
Employees:
1001-5000
Likes:
35k
Followers:
69.3k

Other:

Who uses Active Demand
  • SMEs
  • Agencies
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Ontraport
  • SMEs
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Pardot
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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