Compare Act-On vs iZooto vs Marketo

More Information More Information More Information

Crozscore:

88%
what is this?
89%
46%
interest rising

Crozscore:

83%
what is this?
74%
34%
interest rising

Crozscore:

86%
what is this?
80%
55%
interest rising
Act-On screenshot view 5 more iZooto screenshot view 4 more Marketo screenshot view 5 more

Software Description:

Act-On is marketing automation platform and integrated workspace developed by marketing-experienced developers who collaborated on Amazon’s software. It empowers marketing teams to perform in email marketing, visitor tracking, lead generation, social media marketing, and analytics,

This software provides its users with the solution for more personalized customer experience, as well as client's awareness, acquisition, retention, and loyalty. The platform's email marketing feature is empowered with customer segmentation possibility, based on powerful website tracking function.

Marketers can optimize their campaigns, grow the customer base, measure efforts, and win more deals. There is also social media marketing tool, with social media buttons included in email messages, which are sent from the system.

Software Description:

iZooto is an audience re-engagement tool that drives higher conversions, order fulfillment, and user callback exponentially. iZooto’s Web Push Notification platform allows businesses to send Push Messages to consenting customers on their Mobile & Desktop, without any App.

Software Description:

Marketo is intuitive, quick, and easy to setup marketing automation software for small and medium businesses, as well as for global brands.

It provides lead management, email marketing, consumer marketing, customer base marketing and mobile marketing solutions for companies in various industries. Marketo features drag and drop interface, that doesn't require special coding skills.

This tool helps its users to gain and engage customers, measure results, and maximize marketing investment. Marketo's customers base includes many renowned multinational companies.

Features:

  • Contact Management
  • Conversion Tracking
  • Google Apps Integration
  • Data Visualization
  • Forecasting
  • Social-Media Integration
  • Password & Access Management
  • Marketing Automation
  • Email Integration
  • Data Import
  • Data Export
  • Calendar Management
  • Scheduling
  • Notifications
  • Batch Permissions & Access
  • Dashboard
  • Audience Targeting
  • A/B Testing
  • Lead Scoring
  • Lead Management
  • External Integrations
  • API
  • Multi-User

Features:

  • Dashboard
  • Scheduling
  • Multi-User
  • Audience Targeting
  • Notifications
  • Marketing Automation
  • Conversion Tracking

Features:

  • Email Integration
  • Scheduling
  • Dashboard
  • Google Apps Integration
  • Data Visualization
  • Social-Media Integration
  • External Integrations
  • Lead Management
  • Lead Scoring
  • Notifications
  • Marketing Automation
  • API
  • Audience Targeting
  • Data Export
  • Data Import
  • Conversion Tracking
  • Calendar Management

Summary:

  • Email Marketing

  • Keyword Analysis

  • Website Visitor Tracking

  • Lead Management

  • AdWords Tracking

  • Social Media Tools

  • Blog SEO Audit

  • CRM Integration

  • Search History and Segmentation

  • Real-Time Campaign Performance Insights

Summary:

    No key features associated with this application.

Summary:

  • Marketing automation

  • B2B marketing & lead management

  • Consumer engagement marketing

  • Email & campaign management

  • Budgets & marketing calendar

  • Email marketing

  • Inbound marketing

  • Loyalty marketing

  • Lead generation

  • Event marketing

Professional

$900.00
Monthly Subscription
Included in plan:
  • Adaptive Nurturing and Lead Scoring
  • 3 marketing users
  • Landing Pages with Adaptive Forms
  • Email Marketing with AB Testing
  • 50 sales users
  • 30,000 API calls per day
  • Adaptive Segmentation
  • Website Visitor Tracking and Alerts
  • Adaptive Nurturing and Lead Scoring
  • Landing Pages with Adaptive Forms
  • Social Publish and Listening
  • Webinar Program Management
  • Email Marketing with AB Testing
  • Adaptive Segmentation
  • Reporting Dashboards
  • Website Visitor Tracking and Alerts
  • Templates for Email, Landing Pages and Programs
  • Social Publish and Listening
  • Sales Enablement Tools
  • Webinar Program Management
  • Multiple Scoring Rule Sheets
  • Starts at 2,500 active contacts
  • Reporting Dashboards
  • 3 marketing users
  • Templates for Email, Landing Pages and Programs
  • Sales Enablement Tools
  • 50 sales users
  • Multiple Scoring Rule Sheets
  • 30,000 API calls per day

Enterprise

$2,000.00
Monthly Subscription
Included in plan:
  • Data Studio for Advanced Reporting and BI Integration
  • Starts at 2,500 active contacts
  • Account-Based Marketing
  • Engagement Insights
  • 6 marketing users
  • 100 sales users
  • CRM Integration
  • API Calls
  • 30,000 API calls per day

Solo - Forever Free

Free
Included in plan:
  • Custom Subscription Prompts
  • Campaign Performance Reports
  • Subscriber Profile Reports
  • Subscriber Churn Report
  • Call To Action Buttons
  • Automated Notification Expiry
  • Social Action Buttons
  • Banner Image Notifications

Team

$25.00
1 user(s) / month
Included in plan:
  • Subscription Process Templates
  • No iZooto Branding
  • Click to Response filter
  • Time Zone Specific Scheduling
  • Scheduling Notifications
  • Subscription Date Targeting
  • Device Targeting
  • Geo Location Targeting
  • Custom Subscription Prompts
  • Campaign Performance Reports
  • Subscriber Profile Reports
  • Subscriber Churn Report
  • Call To Action Buttons
  • Automated Notification Expiry
  • Social Action Buttons
  • Banner Image Notifications

Business

$75.00
1 user(s) / month
Included in plan:
  • Recurring Notification Campaigns
  • User Properties
  • Event Based Targeting
  • Custom Domain
  • Subscription Process Templates
  • No iZooto Branding
  • Click to Response Filter
  • Time Zone Specific Scheduling
  • Scheduling Notifications
  • Subscription Date Targeting
  • Device Targeting
  • Geo Location Targeting
  • Custom Subscription Prompts
  • Campaign Performance Reports
  • Subscriber Profile Reports
  • Subscriber Churn Report
  • Call To Action Buttons
  • Automated Notification Expiry
  • Social Action Buttons
  • Banner Image Notifications

Spark

$895.00
1 user(s) / month
Included in plan:
  • 10,000 records
  • Email marketing
  • Customer engagement engine
  • Commuication limits
  • Lead management / nurture / score
  • Event marketing and webinars
  • Marketing calendar
  • SEO
  • Social boost
  • CRM integration
  • 5 sales insight users
  • 5 marketing calendar users

Standard

$1,795.00
1 user(s) / month
Included in plan:
  • 10,000 records
  • Includes all of spark, plus:
  • A/B testing
  • Advanced lead scoring
  • Advanced dynamic content
  • Progressive profiling for forms
  • Extended integrations & API
  • Marketing program analyzer
  • Revenue cycle modeler
  • Revenue analyzers
  • 10 sales insight users (total)
  • 5 marketing calendar users

Select

$3,195.00
1 user(s) / month
Included in plan:
  • 10,000 records
  • Includes all of standard, plus:
  • Advanced revenue analytics
  • Advanced email analytics
  • Time-series data warehouse
  • Advanced custom reports
  • Social sweepstakes and referrals
  • Role-based permissions
  • 20 sales insight users (total)
  • 5 marketing calendar users

FAQs:

    Does this service offer multi-user capability (e.g. teams)?
  • Yes, there is multi-user campability offered.

  • What are some applications this service is commonly used in tandem with?
  • Act-On is commonly used in tandem with CRM software.

  • Does this service offer an API?
  • Yes, it offers API.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Online Support, Phone Support, Videos, Webinars, Datasheets, Email Support.

  • Does this service integrate with any other apps?
  • Act-On integrates with Twitter, SugarCRM, Cisco WebEx, GoToWebinar, NetSuite CRM+, Microsoft Dynamics CRM, Justuno, Vidyard, LinkedIn, Oktopost, Facebook, ON24, Wistia, InsideSales, Salesforce Foundation, Tour De Force CRM, Curata, LiveHive, Google AdWords, Litmus, SnapApp, BrightInfo.

  • What is this service generally used for?
  • This service is generally used for marketing automation.

  • What platforms does this service support?
  • This is a web-based software.

  • Who are the main user groups of this service?
  • Main users of Act-On are digital marketers in SMEs and large enterprises.

FAQs:

    What are some applications this service is commonly used in tandem with?
  • Google Analytics, Mixpanel

  • Does this service integrate with any other apps?
  • No.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes

  • What platforms does this service support?
  • Google Chrome, FireFox, Browser, Safari, iOs

  • Who are the main user groups of this service?
  • E-commerce Websites, Start ups
    Marketeers , Sales People , CEOs ,

  • Does this service offer guides, tutorials and or customer support?
  • Yes

  • What is this service generally used for?
  • Web Push Notifications to increase conversions by tracking the customers, re-targeting them and sending them personalized Push Notifications that supports their specific needs

  • Does this service offer an API?
  • Yes

FAQs:

    Who are the main user groups of this service?
  • Users of Marketo are marketers in SMEs and large companies.

  • What are some applications this service is commonly used in tandem with?
  • Marketo is used in tandem with CRM, email, eCommerce and analytics software.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • It is used for marketing automation, lead generation, social media marketing, email marketing.

  • What platforms does this service support?
  • This is web-based platform, including mobile apps for Android and iOS.

  • Does this service offer an API?
  • Marketo offers API ready to use.

  • Does this service offer guides, tutorials and or customer support?
  • Support offered: FAQs, Customer Community, Knowledge Base, Online Support, Phone Support, Video Tutorials, Webinars

  • Does this service integrate with any other apps?
  • It integrates with many apps, including: Salesforce, Microsoft Dynamics, Netsuite, Oracle, SugarCRM, Seamless Connections, Wordpress, LinkedIn, Facebook, Citrix GoTo Webinar, Magento, Eventbrite, NetSuite, SOAP API, Google AdWords, FunnelEnvy, Wistia, atEvent, Cvent, Hootsuite, etc.

Publisher:

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Publisher:

Founded:
-
Based in:
Seattle
Employees:
11-50
Likes:
Followers:

Publisher:

Founded:
-
Based in:
San Mateo
Employees:
1001-5000
Likes:
Followers:

Other:

Who uses Act-On
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
French, German, Spanish, Dutch, English
Regional Restrictions:
No restrictions.

Other:

Who uses iZooto
  • Personal
  • Freelance
  • Startups
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
  • Windows
Mobile Platforms:
  • iOS
  • iOS
  • Android
Languages:
Chinese, Japanese, Arabic, English
Regional Restrictions:
No restrictions.

Other:

Who uses Marketo
  • Startups
  • SMEs
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
Languages:
Japanese, French, German, English
Regional Restrictions:
No restrictions.
Back to top