Compare AccountJoy vs AppNexus vs Rubicon Project

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86%
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54%
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Crozscore:

84%
what is this?
54%
interest falling
AccountJoy screenshot view 4 more AppNexus screenshot view 5 more Rubicon Project screenshot view 1 more

Software Description:

AccountJoy is an Account Based Marketing (ABM) tool, backed by BigData and Machine Learning, which assists with focused-marketing to specific sets of accounts (companies) you would want to target via Display Advertisements, Drip Email Campaigns, and Re-targeting.

At AccountJoy, we have a database of over 4 million companies and 300 million individuals which you can access to filter your target accounts and find decision makers. If your candidates aren't in our database, we'll find them for you.

AccountJoy is an end-to-end B2B Account Based Marketing Platform. We help you right from scratch. From Data Discovery to end customer touchpoint communication we give you the sales-ready leads. Once setup, AccountJoy can continuously serve you with sales-ready leads all round the year.

Software Description:

The AppNexus enterprise technology platform utilizes data science and machine learning to acquire audience acquisition, engagement, and generate a revenue stream. It provides data management, optimization, and support for directly negotiated advertising.

Advertisers can make the most of this technology to automatically make purchases according to the number of views, while publishers can maximize monetization to its fullest potential. Benefits of this platform are: Controlled Bidding Process, Increased Buying Intelligence, Efficient Media Buying, and Custom Integrations.

Software Description:

The Rubicon Project solution offers brands the possibility to reach target audiences and attain customer engagement through its effective, no buyer-fee marketplace. It delivers technology tools for automating the process of advertisement buying and selling.

The platform is cloud-based, powered by Prebid Server, which is a growing and flexible technology trusted by largest advertisers and publishers. One of Rubicon Project's offers is the Header Bidding, a programmatic solution for sellers and mobile app developers. It makes selected inventory accessible for multiple ad exchange buyers simultaneously.

Buyers can utilize Rubicon's technology to connect with audiences in areas they are most engaged and prone to act, using the network of almost one billion unique devices around the world. The bottom line is that Rubicon Project, with its multi-channel programs, performs as one of the most innovative and effective direct buying platforms on the market.

Features:

  • Email Integration
  • Lead Management
  • Conversion Tracking
  • Dashboard
  • Scheduling
  • Budgeting
  • Multi-User
  • Marketing Automation
  • Audience Targeting

Features:

  • BitCoin
  • Marketing Automation
  • Budgeting
  • Notifications
  • Password & Access Management
  • Audience Targeting
  • Dashboard
  • External Integrations
  • API

Features:

  • Forecasting
  • Scheduling
  • Data Import
  • Notifications
  • Dashboard
  • External Integrations
  • Data Export
  • Audience Targeting
  • API
  • Brand Management

Summary:

  • Execute effective advertising campaigns to exactly the accounts you want to target.

  • AccountJoy is a self-service display advertising platform for SMBs to simplify targeted marketing.

  • B2B Account Based Advertising Software

  • Account Based Marketing tool

Summary:

  • Programmable Bidding

  • Bid Stream

  • Real-Time Signals & Analytics

  • Impression Logs

  • Segment Activation Services

  • Viewable Performance Tools

  • Data Marketplace

  • PreBid Enterprise Solution

  • Viewable Deals

  • Video

Summary:

  • Estimated Market Rate (EMR)

  • One Unified Platform

  • End-to-End Workflow

  • Inventory Access

  • Guaranteed Direct Order Deals

  • Invite-Only Access to PMP

  • Globas Access to Diverse Demand

  • Advanced Automation

  • Brand Protection and Safety

  • Header Bidding

FAQs:

    Does this service offer an API?
  • No

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes

  • Does this service offer guides, tutorials and or customer support?
  • Yes, included in platform cost.

  • What is this service generally used for?
  • AccountJoy is a self-service display advertising platform for SMBs to simplify marketing to their B2B clients via Display Advertisements, Drip Email Campaigns and Re-Targeting.

  • What platforms does this service support?
  • Web Application only

  • Who are the main user groups of this service?
  • Business 2 Business Companies

FAQs:

    Does this service offer multi-user capability (e.g. teams)?
  • No.

  • What is this service generally used for?
  • This service is generally used as a programmable DSP in the media buying industry.

  • What platforms does this service support?
  • AppNexus is a web-based software.

  • Does this service offer an API?
  • Yes, it offers API.

  • Who are the main user groups of this service?
  • Users of AppNexus are media buyers and publishers.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Knowledge Base, Phone Support, Email Support.

  • Does this service integrate with any other apps?
  • It integrates with advertising sources including Google's DoubleClick, Microsoft's AdECN, and aggregators.

FAQs:

    What is this service generally used for?
  • This service is generally used for automating the buying and selling of advertising.

  • What platforms does this service support?
  • The platform is cloud-based, powered by Prebid Server.

  • Does this service offer guides, tutorials and or customer support?
  • Support: Email Support, Knowledge Base.

  • Does this service offer an API?
  • It offers APIs and Mobile SDKs.

  • Who are the main user groups of this service?
  • Users of Rubicon project are big brands and world’s leading publishers.

  • Does this service offer multi-user capability (e.g. teams)?
  • No.

  • Does this service integrate with any other apps?
  • Yes.

Publisher:

Founded:
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Based in:
-
Employees:
-
Likes:
Followers:

Publisher:

Founded:
-
Based in:
New York
Employees:
1001-5000
Likes:
Followers:

Publisher:

Founded:
-
Based in:
New York
Employees:
51-200
Likes:
Followers:

Other:

Who uses AccountJoy
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses AppNexus
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Mobile Platforms:
  • iOS
  • Android
Languages:
English
Regional Restrictions:
No restrictions.

Other:

Who uses Rubicon Project
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
Japanese, Spanish, Portuguese, French, Italian, English, German
Regional Restrictions:
No restrictions.
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