Compare AB Tasty vs Omniconvert vs VWO

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About AB Tasty

AB Tasty is the fastest-growing provider of AI-powered experimentation & personalization, helping businesses drive more conversions and revenue on all their digital assets. We provide marketing and product teams with an easy-to-use optimization platform, allowing them to turn website visitors into customers, subscribers or leads, while delivering outstanding user experiences.

About Omniconvert

Omniconvert (formerly known as Marketizator) is a 3 in 1 conversion rate optimization platform, the first one specifically built for e-commerce & SaaS websites.

It covers 3 key areas:

  • Surveys: to get precious insights about what keeps specific segments of visitors to convert
  • A/B Testing with a WYSISYG editor – change any text, image, or colours without technical skills
  • Real-time interactions: prompt the visitors with persuasive messages in key moments (when they start leaving the website) in order to make them convert.

Based on our insights with the first 300 accounts, we are focusing on providing ready2use widgets in order to use the power of web personalization without any technical and design efforts.

On our roadmap we have:

  • Automated conversion rate optimization system (just start/stop button required for 6 different conversion rate optimization methodologies)
  • Localized testimonials (marketers could adjust the testimonials they’re putting on their website according to who’s visiting it. Simply select the attributes of their target audience: business/ casual dressing code, age, race, etc)
  • Automated e-mail integrations
  • KPI tracking system

About VWO

Visual Website Optimizer (VWO) provides online marketers a perfect tool for creating different versions of their landing pages and websites. The process is being performed with a point-and-click editor, so users are not required to know HTML coding.

It allows users to understand which version provides best conversion rate or sales results. Visual Website Optimizer is a multivariate testing software as well, with a number of extra tools such as behavioral targeting, heatmaps, usability testing, etc. A useful ‘idea factory’ feature is intended to boost the creativity of marketing professionals, for creating better test concepts.

VWO offers straightforward and user-friendly interface, so users can setup their campaigns in minutes. The process is followed by professional reports that provide information about how a campaign is performing against the goals being tracked, and which version is producing maximum conversions.

Features

  • A/B Testing
  • Analytics
  • API
  • Conversion Tracking
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • History/Version Control
  • Multi-Site
  • Multi-User
  • Notifications
  • Referral Tracking
  • SEO
  • Bug Tracking
  • Release Management
  • Test Management
  • Dashboards
  • Reports
  • Design Templates

Features

  • A/B Testing
  • Analytics
  • API
  • Conversion Tracking
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • History/Version Control
  • Multi-Site
  • Multi-User
  • Notifications
  • Referral Tracking
  • SEO
  • Bug Tracking
  • Release Management
  • Test Management
  • Dashboards
  • Reports
  • Design Templates

Features

  • A/B Testing
  • Analytics
  • API
  • Conversion Tracking
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • History/Version Control
  • Multi-Site
  • Multi-User
  • Notifications
  • Referral Tracking
  • SEO
  • Bug Tracking
  • Release Management
  • Test Management
  • Dashboards
  • Reports
  • Design Templates

Summary

    No key features associated with this application.

Summary

    No key features associated with this application.

Summary

  • A/B Testing

  • Split URL Testing

  • Behavioral Targeting

  • Geo Targeting

  • Heatmaps and Clickmaps

  • Usability Testing

  • Multiple Logins and Client Accounts

  • Revenue Tracking

  • WYSIWYG Visual Editor

  • Cross Domain Tracking

Pricing

Free trial - No credit card required

Free
Included in plan:
  • All features enabled

Pricing

Startup Standard Plan

$49.00
1 user(s) / month
Included in plan:
  • A/B Testing
  • 10,000 Monthly Visitors
  • Split URL Testing
  • Targeting
  • IdeaFactory
  • Revenue Analysis
  • Up to 2 Sub-Accounts
  • 20x5 Email Support
  • Multivariate Testing
  • Heatmaps
  • Mobile Website Testing
  • Visual Editor
  • Up to 5 Users
  • Annual Visitor Quota
  • Website Reviews

Business Standard Plan

$129.00
1 user(s) / month
Included in plan:
  • *Everything From the Startup Standard Plan, Plus:*
  • 30,000 Montly Visitors

Enterprise Plan

$999.00
1 user(s) / month
Included in plan:
  • *Everything From the Business Standard Plan, Plus:*
  • Advanced Targeting
  • Geo-Targeting
  • On-Site Hosting Option
  • Unlimited Users
  • 24x7 Phone Support
  • Account Manager
  • Segmentation of Reports
  • Enterprise Security
  • API Access
  • Unlimited Sub-Accounts
  • Onboarding & Training
  • Optimization Consultation

FAQs

    No FAQs associated with this application.

FAQs

    No FAQs associated with this application.

FAQs

    What are some applications this service is commonly used in tandem with?
  • VWO is commonly used in tandem with web analytics tools.

  • Does this service offer multi-user capability (e.g. teams)?
  • Yes, there is multi-user capability offered.

  • What platforms does this service support?
  • This is a web-based software.

  • What is this service generally used for?
  • This service is used as website optimization and A/B testing platform.

  • Does this service offer guides, tutorials and or customer support?
  • VWO offers FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials, eBooks.

  • Who are the main user groups of this service?
  • Users of VWO are Individuals, Bloggers, Small Agencies, Small Business Owners, Teams Focused on Optimization, and Large Agencies.

  • Does this service offer an API?
  • Yes, VWO API is organized around REST and encodes data in JSON.

  • Does this service integrate with any other apps?
  • Integrations avalilable: Google Analytics, SiteCatalyst, Mixpanel, Wordpress, Joomla, Drupal, Magento, BigCommerce, Shopify, KISSmetrics, ClickTale.

Vendor Information

Founded:
-
Based in:
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Employees:
-
Likes:
Followers:
12.8k

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:

Vendor Information

Founded:
-
Based in:
-
Employees:
-
Likes:
Followers:
3.34k

Other

Who uses AB Tasty
  • Startups
  • Agencies
  • Enterprises
Desktop Platforms:
  • Windows
Mobile Platforms:
  • iOS
Languages:
German, Spanish, English
Regional Restrictions:
No restrictions.

Other

Who uses Omniconvert
  • Startups
  • Agencies
  • Enterprises
Desktop Platforms:
  • Windows
  • Macintosh
Languages:
Polish, Dutch, English, Romanian
Regional Restrictions:
No restrictions.

Other

Who uses VWO
  • Startups
  • SMEs
  • Agencies
  • Enterprises
Desktop Platforms:
  • Web App
Languages:
English
Regional Restrictions:
No restrictions.
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