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What is SimilarWeb?

"SimilarWeb is an online, advanced traffic research tool. Uncover your competitors online marketing strategies with ease."

SimilarWeb is an online research tool allowing you to discover important traffic insights for any website. SimilarWeb makes web analytics simple and accessible to everyone, allowing you to uncover any websites story through advanced traffic data.

SimilarWeb is a must have tool for any market researcher, analyst or online marketeer. It can be used to gain a detailed understanding of your competitors' marketing strategies and audience preferences so you can plan ahead with a detailed understanding of your competitors current and future plans.


SimilarWeb scored 94/100 (No. 1 in Business Intelligence (BI)) in the Business Intelligence (BI) category. This is based on user satisfaction (95/100), press buzz (57/100), recent user trends (rising) and other relevant information on SimilarWeb gathered from around the web.

The score for this service has declined over the past month. What is this?

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Business Intelligence (BI) Market Radar

SimilarWeb Product Overview

  • See any website’s traffic sources and uncover their online marketing strategies.

  • Compare website traffic and get valuable traffic insights.

  • Find out about industry attractiveness and discover possible arbitrage.

  • Browser plugin to see real in-dept website engagement as you search.


Languages: English

SimilarWeb Features

  • A/B Testing
  • Analytics
  • API
  • Audience Targeting
  • Brand Management
  • Conversion Tracking
  • Customer Management
  • Dashboard
  • Data Export
  • Data Import
  • Data Visualization
  • External Integrations
  • Forecasting
  • Inventory Tracking
  • Keyword Tracking
  • Link Tracking
  • Marketing Automation
  • Multi-Account
  • Multi-User
  • Notifications
  • Project Management
  • SEO
  • Social-Media Integration
  • Supplier Management
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